monica lanfranco

Lead a 249-account territory across New York, New Jersey, Pennsylvania, and Washington, DC. Serve as primary contact for senior client stakeholders, leading renewals and presentations that averaged 10% month-over-month revenue growth.

Managed key accounts and supported brand visibility with sports audiences. Promoted to Territory Sales Manager within 8 months.

Launched the brand in new Virginia and New York markets, building awareness through in-person outreach to bars, restaurants, and enterprise partners. Drove adoption among 72K+ app users through targeted go-to-market campaigns.

Exceeded quarterly sales targets by 20% through consultative outreach and partner negotiations. Onboarded and trained new restaurant partners on the platform.

Managed a portfolio of high-value subscription clients, maintaining 85%+ client retention and onboarding completion. Led product onboarding and training sessions for client teams.

Managed client portfolio and collaborated with executives to deliver performance insights. Recognized on the Top CSM Team in Q4 2022.

Oversaw $300K+ in monthly account revenue, retaining clients through customized pricing and proactive communication.

Supported sales operations and client relationships in an inside sales role.

Represented the brand on the sales floor, advising customers on products and promotions while earning a marketing degree.

Earned a Bachelor of Business Administration in Marketing with a Sales Concentration from Texas State University in 2020.