At Archer Review, I created and managed an ambassadorship campaign that tripled sales goals and generated 14 B2B relationships from B2C conversations. I also developed quarterly brand plans and managed event marketing across virtual and on-site events.
At Blueprint Prep, I implemented a lifecycle marketing plan for new undergraduate nursing programs and helped overhaul the product website, increasing sales by 24%. I also created an organic social plan that reached more than three million video views and 50,000 followers across social platforms.
Earlier, I created UWorld’s nursing social strategy, building an active community of more than 100,000 students. At Glorious, I led a Black Friday Cyber Monday campaign that increased sales 10% year over year, and I’ve also managed social and community marketing across education, healthcare, and gaming.
