HJ
Open to opportunities

hannah jackson

@hannahjackson1

Results-driven Social Media Marketing Manager with 6+ years of experience.

United States
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What I'm looking for

I seek a dynamic role in a forward-thinking company that values creativity and innovation, where I can further develop my skills and contribute to impactful marketing strategies.

I am a results-driven Social Media Marketing Manager with over six years of experience in accelerating brand growth and driving sales within the aesthetics and skincare industry. My expertise lies in developing high-impact digital campaigns, optimizing lead generation, and managing strategic partnerships. I have a proven track record of boosting revenue through data-backed content strategies and innovative marketing executions.

Currently, I lead marketing initiatives in collaboration with SkinCeuticals, focusing on elevating product visibility and enhancing in-office treatment conversions. My strategic campaigns have significantly increased retail revenue and in-office treatment bookings, earning recognition as the top-performing marketing lead among 18 national SkinLab locations. I achieved a remarkable 75% increase in engagement within six months through innovative content, targeted ads, and trend forecasting.

In my previous freelance role, I developed full-scale digital strategies that resulted in substantial follower growth and engagement increases for multiple clients. My analytical skills allow me to conduct in-depth performance analytics, refining strategies to maximize ROI effectively. I am passionate about leveraging my skills to drive brand success and create impactful marketing experiences.

Experience

Work history, roles, and key accomplishments

SD
Current

Social Media Marketing Specialist

SkinLab CHS, Dermatology

Sep 2021 - Present (3 years 10 months)

Led strategic campaigns in partnership with SkinCeuticals, increasing retail revenue and boosting in-office treatment bookings. Achieved a 75% increase in engagement within 6 months through innovative content, targeted ads, and trend forecasting.

MC

Freelance Digital Marketing Specialist

Multiple Clients

Jun 2020 - Aug 2021 (1 year 2 months)

Developed full-scale digital strategies tailored to brand goals, resulting in 60% follower growth and measurable increases in engagement and brand loyalty. Managed social media accounts across Instagram, Facebook, Pinterest, and TikTok, curating engaging, platform-specific content that elevated brand voice and doubled average monthly reach.

OH

Sales Associate

Omnicare, CVS Health

Jun 2018 - Jun 2020 (2 years)

Surpassed quarter sales quotas by proactively identifying opportunities and deepening client relationships. Successfully expanded territory coverage from 2 to 5 states, showcasing adaptability and strategic growth.

Education

Degrees, certifications, and relevant coursework

UC

University of Cincinnati

Bachelor of Arts, Communication

Studied communication principles and theories. Developed strong foundational knowledge in various aspects of communication.

Tech stack

Software and tools used professionally

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