Open to opportunities

Michael Forhez

@michaelforhez

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I build consumer markets growth through strategy, technology, and enterprise transformation.

United States

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What I'm looking for

I’m focused on leading consumer products and retail growth, transformation, and strategic partnerships that connect AI, data, operations, and innovation to measurable business outcomes.

At Cambridge Design Partnership, I lead expansion in Consumer Products and Retail, connecting innovation, manufacturing, and transformation priorities to enterprise growth. I’ve built executive relationships with organizations including PepsiCo, L’Oréal, Kenvue, Mondelez, Kimberly-Clark, Kraft Heinz, and Newell Brands.

I’ve created strategic partnerships with Siemens, AWS, Grid Dynamics, and Celonis to bring Digital Twins, AI, process intelligence, and advanced engineering into commercial transformation initiatives. Previously at Oracle, I aligned global sales, marketing, product, and partner teams around Consumer Markets transformation, helping drive a 40% increase in SaaS and cloud adoption.

Across SoftServe, 1WorldSync, Perficient, Capgemini, TCS, and independent advisory work, I’ve built go-to-market strategies, launched new offerings, and developed global accounts. My work has included a $22M analytics and SaaS engagement, a $5M+ product transparency suite, $15M in new revenue at SoftServe, and more than $35M in first-year revenue through alliance strategy at TCS.

I bring a pragmatic, business-first approach to connecting commercial strategy, operational execution, and technology investment. I also contribute as an industry advisor, keynote speaker, and thought leader on consumer markets, connected commerce, AI, data, and transformation.

Experience

Work history, roles, and key accomplishments

Current

Vice President & Executive Industry Advisor

Current

Cambridge Design Partnership

Jan 2026 - Present (7 months)

Leading expansion in Consumer Products and Retail, elevating client engagement to enterprise growth and transformation initiatives. Established executive relationships with major brands and built strategic partnerships with technology providers.

Strategic Partnerships Enterprise Transformation Consumer Goods Retail AI Process Intelligence

Independent Consultant

Whisper What Why

Apr 2023 - Jan 2026 (2 years 9 months)

Partnering with leading brands and retailers to define retail-specific strategy, develop joint business plans, and optimize shopper engagement. Advising global clients on connected commerce and go-to-market models.

Retail Strategy Shopper Engagement Analytics Omnichannel Connected Commerce Go To Market

Vice President, Consumer & Retail Commerce

SoftServe, Inc

Jun 2022 - Mar 2023 (9 months)

Drove adoption of innovative solutions across key Consumer Markets clients, serving as global industry advocate and aligning cross-functional teams. Led strategy for consumer and retail clients, driving $15M in new revenue through digital and media solutions.

Consumer Markets Retail Digital Solutions Media Solutions Retail Media Shopper Marketing Connected Commerce Go To Market Strategy Sales Delivery

Global Managing Director, Consumer Markets Industry Strategy Group

Oracle Corp

Jun 2018 - May 2022 (3 years 11 months)

Served as senior industry executive across Oracle's global Consumer Markets organization, aligning sales, marketing, product, and partner teams. Drove 40% increase in SaaS and cloud adoption through cross-channel customer experience solutions.

Consumer Markets SaaS Customer Experience Go To Market Industry Evangelism Field Enablement

Senior Director, Consumer Markets Industry Solutions Group

Oracle Corp

Apr 2017 - Jun 2018 (1 year 2 months)

Led Oracle's Cloud suite GTM for Consumer Markets, working across CX, ERP/EPM, SCM and HCM to shape client transformation programs. Guided business development, solution design, and partner engagement initiatives across CPG vertical.

CX ERP EPM SCM HCM Go To Market Business Development Solution Design Partner Engagement CPG

Global Vice President, Consumer Markets

1WorldSync

Jul 2015 - Apr 2017 (1 year 9 months)

Drove the company's offerings globally and regionally within consumer products and retail sectors. Led global strategy for CPG and Retail clients, launching $5M+ transparency and content syndication suite.

Consumer Products Retail Global Strategy Transparency Content Syndication Partnerships

Practice Director, Consumer Markets

Perficient

May 2014 - Jul 2015 (1 year 2 months)

Established positioning, go-to-market strategies, and tactical approaches for consumer products and retail sectors. Launched the company's Connected Consumer GTM program within six months, cultivating a book of business exceeding $15MM.

Go To Market Consumer Products Retail Business Development Sales Marketing Delivery

Director, Consumer Products and Retail Practice

CSC Global Consulting

Oct 2013 - May 2014 (7 months)

Delivered board-level presentations, influencing actions and facilitating decision-making. Provided strategic guidance for business expansion and generated new business opportunities with thought leadership.

Consumer Products Retail Thought Leadership Business Development Public Speaking

Industry Principal, Consumer Products, Retail, & Distribution Practice

Capgemini Consulting

Aug 2012 - Oct 2013 (1 year 2 months)

Led expansion of consulting team and crafted industry-specific solutions for Consumer Markets. Managed Fortune 100 client project enabling digital journey, resulting in $2.5m in annual recurring revenue.

Consumer Products Retail Distribution Consulting Digital Transformation Technology Enablement Process Improvement

Director of Industry Solutions, Consumer Markets Practice

Tata Consultancy Services

Oct 2009 - Aug 2012 (2 years 10 months)

Collaborated cross-functionally to construct go-to-market strategy for solutions spanning social media, digital marketing, Big/Master Data, Mobility, CRM, SCM, and more. Formulated alliance strategy resulting in 250% increase in client engagement and revenue exceeding $35m.