Michael Bates

Led the design and launch of self-service benefits tools, improving workforce benefits access and reducing support calls significantly. Co-led the development of an enterprise SaaS platform for Microsoft Teams, generating substantial annual recurring revenue. Drove AI-driven engagement strategies and integrated automation solutions, enhancing operational efficiency and employee engagement.

Managed customer discovery sessions and developed a mobile hybrid platform utilizing data-over-sound technology. Collaborated closely with engineers to create a multi-platform mobile app and significantly increased organic search click rates and website traffic.

Implemented pricing strategies that significantly boosted revenue and managed regional teams to expand distribution networks across Asia. Guided R&D based on customer insights, launching multiple new products.

Managed a substantial revenue pipeline and numerous enterprise projects across multiple countries. Developed financial models for revenue forecasting and optimized workflows to enhance product time-to-market.

Led a research team to deliver market intelligence and developed growth strategies for a major medtech firm. Structured investment strategies and partnered with financial institutions to provide analytics for large fund managers.

Led a team of research analysts to support business development efforts and provided strategic insights to major clients. Collaborated with executives to define corporate strategy and guide valuation models.

Completed an Executive Master of Business Administration (EMBA) program, focusing on advanced business strategies and leadership skills. Elected Class CEO, demonstrating strong leadership and organizational abilities.

Earned a Bachelor of Science in Marketing, with a focus on consumer behavior and market research. Elected President of the American Marketing Association, leading initiatives to enhance student engagement and professional development.