Open to opportunities

Media Link

@medialink

Message

I grow businesses through SEO, paid media, lead generation, and conversion-focused digital campaigns.

Kenya

Message

What I'm looking for

I'm looking for a forward-thinking organization where I can own data-driven SEO, paid media, lead generation, and growth campaigns, work autonomously in a remote environment, and deliver measurable ROI and business growth.

I've led performance marketing across Medialink client accounts, managing LinkedIn, email, Google Ads, Meta Ads, and SEO campaigns end to end. I reduced cost of acquisition by 25–40%, increased ROAS by 2.5x–4x, and helped drive a 200% increase in organic traffic.

At LESAMA LIMITED, I develop integrated SEO, paid media, social, email, and LinkedIn outreach strategies that generate measurable growth. My SEO work increased organic traffic by 30%, while campaign optimization supported tenant occupancy rates above 70%.

At Official Cedar Clink Hardware, I delivered a 140% increase in organic search traffic through technical SEO, product content, and Google Ads optimization. Earlier, my LinkedIn outreach work for Neudesic contributed to a 20% increase in business within six months.

I combine data-driven campaign management with creative execution, using analytics, automation, CRM tools, and conversion optimization to maximize ROI. I work well remotely and autonomously while keeping campaigns aligned with commercial goals.

Experience

Work history, roles, and key accomplishments

Current

Business Development and Digital Marketing Strategist

Current

LESAMA LIMITED

Sep 2023 - Present (3 years)

📝 Achievements:

• Developed and executed comprehensive SEO strategies, including technical audits, keyword research, on-page optimization, and content planning to improve visibility and organic growth. Here, I achieved a 30% increase in organic traffic.

• Managed end-to-end Google Ads campaigns, optimizing targeting, bidding strategies, ad copy, and landing pages to maximize ROI and conversion

SEO Google Ads Social Media Marketing LinkedIn Outreach CRM Marketing Automation Analytics Graphic Design Cold Calling Facebook Marketing SEO Copywriting Lead Generation Email Marketing

Search Engine Optimization & Paid Media Specialist

Official Cedar Clink Hardware

Feb 2023 - Aug 2023 (6 months)

📝 Responsibilities:
• Crafted compelling hardware product descriptions, merging technical details with audience appeal.
• Implemented robust technical SEO strategies, conducting audits and resolving issues for improved site performance.
• Managed Google Ads campaigns, optimizing keywords and ad copy for increased brand visibility and conversion rates.
• Utilized graphic design skills to create vis

SEO

Social Media Virtual Assistant | Black Culture Market

Black Culture Market

Jul 2021 - Nov 2022 (1 year 4 months)

📝 Responsibilities:
• Managed and scheduled content across company social media pages using third-party tools.
• Ensured consistent brand messaging and engagement across all platforms.
• Monitored social media trends and optimized posts to maximize reach and audience interaction.

📊 Achievements:
• Consistently met all weekly and monthly deadlines, ensuring smooth campaign execution.
• Improved ov

Digital Marketing Social Media Social Media Marketing Scheduling Teamwork

LinkedIn Lead Generation Sub-Contractor | Neudesic

Neudesic Technologies Private Limited

Jun 2019 - May 2021 (1 year 11 months)

📝 Responsibilities:
• Conducted targeted LinkedIn outreach to key decision-makers across multiple industries.
• Raised awareness of Neudesic’s solutions and scheduled calls and in-person meetings with senior team members.
• Maintained a disciplined and structured approach to prospect research, lead nurturing, and pipeline management.

📊 Achievements:
• Drove a 20% increase in business within the f

Web Content Writing LinkedIn marketing Social Media Outreach Lead Generation

Digital Marketing Contractor

Medialink | Digital Marketing Agency

Feb 2017 - Jan 2019 (1 year 11 months)

Led end-to-end performance marketing across multiple client accounts, managing concurrent campaigns across LinkedIn, Email sequences, Google Ads, Meta Ads, and SEO channels. Owned full-funnel strategy from audience targeting and ad creation to conversion optimization and reporting.

• Managed and optimized 20+ client accounts (LinkedIn, Google Ads, META, & Email) simultaneously, ensuring consisten