MARTIN EGWUAGU

Own enterprise territory strategy and pipeline for behavioral health integration across hospitals, IDNs, and large primary care groups. Closed a $1M+ enterprise partnership in 95 days by leading full-cycle sales and expanding into a new state market.

Built and executed business development strategy across insurance and faith-based sectors, identifying new markets and product opportunities. Owned the full sales cycle, negotiated high-value agreements, and expanded broker-channel presence to support new launches.

Delivered product demonstrations to cardiology teams across five Texas regional healthcare markets while maintaining daily provider visibility. Collaborated with marketing and technical support to drive adoption of newly launched CRM tools and customized ICM solutions to address diagnostic and patient care gaps.

Managed end-to-end sales for the West Texas region, including negotiations and customer onboarding. Built long-term client relationships and trained 60+ affiliate partners on service benefits, enrollment procedures, and retention strategy.

Selected among elite global trainers to represent Nike in high-visibility public and private events. Led workshops to upskill trainers and delivered athlete-specific training and corporate activations while supporting marketing and digital training content creation.

Built and delivered training programs for individuals, teams, and corporate wellness clients while managing end-to-end operations. Partnered with sports brands, produced fitness content for major health platforms including Nike and Livestrong, and provided product guidance through field-testing feedback.

Bachelor of Science in Kinesiology with a minor in Biology from The University of Texas at Austin.