Marko Stefan
@markostefan
Strategic sales operations and pricing leader driving revenue, deal velocity, and governance.
What I'm looking for
I am a strategic sales operations and pricing leader with 7+ years in technology CRM and broad experience across EMEA and LATAM. I drive deal velocity, pricing discipline, and revenue growth through governance, forecasting, and coaching.
At NetApp I served as Deal Lifecycle Manager, contributing to $57M in recognized deals, narrowing a 40% revenue gap across 140 countries, and shifting seller behaviour across 60+ reps through enablement and transparent forecasting.
Previously at Aruba (HPE) I recovered $12M in annual revenue via discount optimization, led a 5% discounts reduction in one quarter, and converted from contractor to permanent after improving tender velocity and pricing architecture for France.
I combine cross-functional orchestration with strong systems knowledge (Salesforce and quoting tools), a results-driven mindset, and a track record of measurable commercial impact—trusted as a business intelligence and governance partner rather than a compliance checker.
Experience
Work history, roles, and key accomplishments
Strategic sales operations leader for EMEA and LATAM who closed a 40% revenue gap across subregions, drove $57M in recognized deals, and shifted behaviour of 60+ sellers via governance, forecasting, and coaching.
EMEA Sales Operations Senior Pricing Analyst
Aruba, a Hewlett Packard Enterprise company
Apr 2019 - Jun 2022 (3 years 2 months)
Led pricing and discount governance across EMEA, transforming UKI discounts from worst to second-best, reducing discounts by 5% in one quarter and recovering $12M in annual revenue through pricing discipline.
EMEA Sales Operations Pricing Analyst
Aruba, a Hewlett Packard Enterprise company
Mar 2018 - Jan 2019 (10 months)
Served as contractor covering France region; diagnosed tender bottlenecks, restructured 10,000+ line-item pricing, accelerated a 40+ sales queue and achieved sponsorship to full-time based on measurable market impact.
Customer Sales Advisor
Abtran
Nov 2017 - Mar 2018 (4 months)
Frontline outbound sales advisor for Sky UK, engaging prospects, matching products to needs and closing sales through consultative communication and trained sales methodology.
Sales Ambassador
Kronospan
Nov 2016 - May 2017 (6 months)
Territory owner across six European markets who grew revenue and customer base via account relationships, architect/designer engagement, competitive analysis and cross-functional collaboration.
Marketing Manager
Sana Delikatese Ltd.
Jan 2016 - Sep 2016 (8 months)
Managed ATL/BTL, direct sales and new product launches; recruited and trained promoters, oversaw 1,000+ annual in-store promotions and supported FMCG sales growth exceeding 50% YoY.
Council Leader
Koprivnica Municipal Museum
Dec 2013 - Sep 2015 (1 year 9 months)
Provided strategic direction and oversight for cultural heritage preservation, developed initiatives with educators and community leaders and elevated the museum as a regional model for engagement.
Marketing Manager Region East
Brdr. Hartmann A/S
Dec 2013 - May 2015 (1 year 5 months)
Senior marketing lead who drove private label expansion and €24M annual sales with 12%+ YoY growth, managed a €150K marketing budget and led a cross-functional team across East Europe.
Marketing Manager
Brdr. Hartmann A/S
Jun 2007 - Dec 2013 (6 years 6 months)
Partnered with sales to drive FMCG growth and double-digit turnover increases, managed an €11M sales portfolio and a €75K marketing budget while delivering 10%+ YoY growth.
Executive Project Producer
Globalnet Group
Sep 2000 - Sep 2001 (1 year)
Secured sponsorships up to €6K, managed multi-location presentation logistics and executed 20+ presentations over a two-week period with repeatable sponsorship models.
Education
Degrees, certifications, and relevant coursework
Simplilearn Solutions
OMCP® - Search Engine Optimization (SEO) - Level-III, Digital Communication and Media/Multimedia
2015 - 2015
Completed OMCP® Level-III training in Search Engine Optimization (SEO) focused on digital communication and multimedia.
Zagreb School of Economics and Management
Advanced Integrated Marketing Communication (certificate), Marketing
2007 - 2007
Completed an Advanced Integrated Marketing Communication program focused on marketing.
Faculty of Economics and Business, University of Zagreb
Master's Degree, Economics, Organisation and Management
Master's degree in Economics with a focus on Organisation and Management from the Faculty of Economics and Business, University of Zagreb.
Henley Business School
Post-Graduate Diploma, Business, Management, Marketing, and Related Support Services
Post-graduate diploma in Business, Management, Marketing, and related support services from Henley Business School.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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