Open to opportunities

Steve Power

@stevepower

Experienced Marketing & Growth Leader, driving growth in global SaaS businesses. Full-Funnel GTM and AI-Powered initiatives.

Ireland

Message

What I'm looking for

I am looking for a dynamic role that fosters growth, innovation, and collaboration, where I can leverage my marketing expertise to drive impactful results.

Growth-focused SaaS Marketing leader with deep experience building and scaling full-funnel go-to-market systems across marketing, growth, and revenue teams.

MBA-qualified and highly adaptable, I specialise in turning complex, technical products into clear value propositions, campaigns, and acquisition systems that drive predictable ARR growth.

I operate where strategy meets execution, shaping positioning, leading GTM planning, and running data-driven experiments across paid, lifecycle, ABM, and PLG.

Experienced in early-stage and scaling SaaS environments as both CRO and CMO, I bring a practical understanding of how to commercialise AI-powered products, accelerate acquisition, and remove bottlenecks across the entire funnel.

I’m hands-on in creative development, activation, sales enablement, and experimentation, building repeatable engines that scale.

Irish citizen with full EU/UK work rights; remote-first and open to relocation across EMEA or APAC.

Experience

Work history, roles, and key accomplishments

Current

Chief Revenue Officer

Current

FeedOps.com

Dec 2022 - Jan 2025 (2 years 1 month)

Led sales, marketing, and partnerships for an AI-powered eCommerce SaaS platform, implementing scalable revenue growth strategies focused on demand generation and market positioning. Achieved a 45% MRR increase in 2023 and 40% in 2024 through optimized marketing and sales processes.

Revenue Strategy Demand Generation Positioning Partnership Development SaaS Marketing Performance Marketing Sales Processes

Chief Marketing Officer

Shipsta.com (by Freightos)

Aug 2021 - Jul 2022 (11 months)

Led all marketing initiatives including branding, digital campaigns, and product marketing across global markets. Reduced cost per sale by 30% within six months by optimizing paid campaigns and aligning marketing activities with sales outcomes.

Branding Digital Paid Campaigns Product Marketing SEO Paid Media Team Leadership Customer Engagement Conversion Rate Optimization

Sales Director, Northern Europe

Talkwalker.com

Jan 2020 - Jun 2021 (1 year 5 months)

Led Enterprise Sales across UK, Ireland & Scandinavian markets, achieving 104% to target during COVID-19. Collaborated with product and marketing teams to enhance campaigns and improve conversion rates.

Enterprise Sales Market Analysis Campaign Alignment Event Strategy Team Collaboration

Head of Performance

Tinderpoint.com

Sep 2017 - Dec 2019 (2 years 3 months)

Oversaw campaign strategy and performance marketing execution for top-tier clients, leading new business acquisition efforts and reducing CPL for clients through improved targeting and performance analytics.

Performance Marketing Campaign Strategy Analytics Event Marketing Client Management

Account Director

Dynamiccreative.com

Nov 2011 - Apr 2016 (4 years 5 months)

Managed client strategy and performance for major accounts, building strategic relationships and delivering actionable insights that influenced decision-making and campaign performance.

Client Strategy Account Management Relationship Building Stakeholder Management

Education

Degrees, certifications, and relevant coursework

Groupe INSEEC

M.B.A., Innovation

2016 - 2017

Modules included: Marketing Management, Innovation Management, Entrepreneurship & Intrapreneurship, Data & Quantitative Statistical Analysis, Customer Experience, Design Thinking, Operations Management & Corporate Finance.