Marcelo Alania

Support enterprise clients in the end-to-end implementation and continuous optimization of the Sprinklr platform across multiple international markets. Lead the implementation of omnichannel customer experience solutions and develop reporting frameworks and dashboards.

Delivered bilingual (English–Spanish) customer support for U.S. retail clients, managing transactions and resolving complex issues to drive satisfaction and loyalty. Ensured data security and privacy through responsible information management.

Provided real-time bilingual (Spanish–English) interpretation in virtual settings for medical customer service campaigns, ensuring precise communication. Managed CRM systems and technological tools to handle international calls and record client information.

Provided individual psychological support to young people and adults, and facilitated psychoeducational workshops for children and adolescents. Also carried out recruitment and selection processes and planned social media content.

Carried out end-to-end recruitment and selection processes for administrative, technical, and operational staff using platforms such as Pandapé, Bumeran, Hiring Room, and LinkedIn. Managed ERP systems for HR information and coordinated onboarding.

Supported administrative management by organizing tasks, schedules, and key activities, and drafted and managed administrative documents. Provided customer service and advised on and sold medical services and products.

Planned and managed social and educational projects with educational institutions and NGOs, and negotiated agreements with organizations. Sold and followed up on services for international clients, and led a team of five people.

Bachelor's degree in Psychology from Universidad Continental, completed between 2019 and 2023.

Bachelor's degree in Administration from Universidad Continental, completed between 2011 and 2016.