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María José OrozcoMO
Open to opportunities

María José Orozco

@marajosorozco

I lead digital strategy, multi-account coordination, reputation management, and metrics-driven marketing decisions.

Costa Rica
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What I'm looking for

I'm looking to lead digital strategy, account coordination, and metrics-driven marketing work in teams that value structured processes, stakeholder collaboration, and human, business-focused decision-making.

I've led digital strategy, account coordination, and metrics analysis for McCann Worldgroup, Orson, COM Digital, and GOS Media across regional brands and high-demand agency environments.

At COM Digital, I independently managed 10+ financial, commercial, and institutional accounts, delivering executive reports and targeted actions to mitigate reputational risk. At GOS Media, I translated business metrics and consumer trends into campaign decisions and client-facing strategic recommendations for specialized-healthcare accounts.

I've also supported regional digital communications and crisis-management work for global brands, including an international pharmaceutical brand. My work combines stakeholder management, online conversation monitoring, paid-media decision support, and structured delivery across simultaneous workstreams.

As founder and brand director of my own jewelry e-commerce and retail business, I managed the full project lifecycle and expanded distribution to 10+ physical points of sale. I bring a human, business-driven approach supported by ongoing training in project management, psychology, leadership, and digital business metrics.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

UC

Universidad Creativa

Associate Degree, Business Administration

Pursued an Associate Degree in Business Administration with emphasis in Data Analysis & Artificial Intelligence.

VA

Virtual Learning Academy

Diploma, Paid Media & Growth Marketing

Completed a diploma in Paid Media & Growth Marketing.

UP

Universidad Politécnica

University coursework, Psychology

Completed university coursework in Psychology with emphasis in human behavior.

PA

Partners Academy

Diploma, Marketing and Digital Business

Completed a diploma in Marketing and Digital Business.

Tech stack

Software and tools used professionally

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