Thanks to my bachelor’s degree in journalism, I have strong communication skills, including writing, copywriting, public speaking, and content creation. Additionally, my degree in Digital Marketing has provided me with further knowledge and professional tools. I am passionate about creating effective marketing strategies, being creative, and thinking outside the box to help brands grow.

Roberto Carazo
@robertocarazo
Lead Poster at BetUS creating social campaigns to grow engagement, retention, and user acquisition.
Experience
Work history, roles, and key accomplishments
Lead Poster
BetUS
Jun 2025 - Present (1 year 4 months)
Supervise content production, lead creative meetings, oversee social media profiles, analyze performance metrics, and create campaigns to increase engagement and user acquisition.
Poster
BetUS
Nov 2024 - Jun 2025 (7 months)
Created sports-related social media posts for U.S. audience, reaching up to 700,000 views. Participated in creative process for graphic and video content, managed content calendars, and supervised quality.
Sales Executive
Desarrollos Mega
Feb 2024 - Sep 2024 (7 months)
Produced multimedia content to engage target audience, generating approximately 25 leads per day. Created and supervised marketing campaigns, monitored performance metrics, and managed CRM.
Interpreter
Cyracom
Dec 2022 - Jan 2024 (1 year 1 month)
Facilitated real-time communication between Spanish-speaking clients and service providers using videoconferencing technology. Assisted clients in resolving inquiries and concerns.
Content Manager
Futplay
Nov 2023 - Dec 2023 (1 month)
Developed content strategies for social media platforms, created engaging copy, managed content calendars, and contributed to app growth through published content.
Audiovisual Producer
MZ Producciones
Feb 2021 - Nov 2022 (1 year 9 months)
Conceptualized creative television programs and managed production stages. Collaborated with teams, supervised logistics, budgets, and schedules, and led production teams.
Press Manager
ADC Barrio Mexico
Nov 2019 - Nov 2020 (1 year)
Led brand promotion and managed social media platforms. Supervised content calendars, analyzed metrics, produced multimedia content, and developed press strategies.
Journalist
Repretel
Jan 2019 - Jun 2019 (5 months)
Researched sporting events and athletes to deliver accurate reporting. Produced engaging television content and conducted interviews with athletes and key public figures.
Education
Degrees, certifications, and relevant coursework
Universidad Latina
Bachelor's Degree, Communication and Digital Marketing
2024 - 2025
Pursued a bachelor's degree in communication and digital marketing, gaining knowledge and professional tools in marketing strategies.
Universidad Internacional de las Américas
Bachelor's Degree, Journalism
2018 - 2023
Earned a bachelor's degree in journalism, developing strong communication skills including writing, copywriting, public speaking, and content creation.
Universidad Internacional de las Américas
Community Manager Course, Community Management
2019 - 2019
Completed a Community Manager course, gaining skills in social media management and content creation.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
behance.net/RobertoCarazoHSalary expectations
Job categories
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