Malin User

Expanded coverage across Scandinavia for Ursviken, Vaski, and Pivatic, initiating conversations and advancing opportunities. Broadened target-account focus across heavy industry, steel service centres, energy, infrastructure, defence and offshore.

Strengthened key customer relationships while coordinating sales support and production flow for customised B2B products and services. Extended the commercial model with digital marketing, analytics and e-commerce development.

Created durable marking solutions meeting safety and traceability needs, assisting customers in implementing suitable applications. Expanded commercial activity in the industrial segment by supporting customer acquisition and solution definition.

Supported sales activities and structured assets, agreements, and interactions for commercial action.

Managed customer accounts and commercial media solutions in a target-driven environment, helping maintain sales activity and client continuity.

Connected retail and B2B sales activity with purchasing, webshop administration, marketing and back-office coordination to keep commercial operations running end to end.

Grew customer relationships and sustained commercial activity across an 11-year period spanning sales management, account development and marketing. Held budget responsibility while coordinating production, campaigns, delivery and follow-up.

Built a creative services business from the ground up by winning clients, planning projects, coordinating partners and delivering assignments. Added early international market exposure through freelance work in Switzerland.

Managed projects and provided graphic design services.

Completed studies in Supply Chain Logistics at Rutgers Business School in 2025.

Completed International Business studies at JENSEN education in 2008.

Completed training in Google Ads and Search Marketing.

Completed training in Strength-Based Coaching.

Completed training in Digital Marketing.