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Makaty DioufMD
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Makaty Diouf

@makatydiouf

Customer Success and Operations leader at the University of Cambridge who built Eddington’s customer function and raised satisfaction from 71% to 92%.

United Kingdom
Message

At the University of Cambridge’s Northwest Cambridge Development (Eddington), I designed and deployed the Customer Operations and Customer Success function for a complex development of over 1,800 units. I built the customer lifecycle process and introduced a CRM platform as the single source of truth for interactions and case management.

I created customer journey maps, onboarding programs, playbooks, and performance dashboards. These changes raised community satisfaction from 71% to 92% in 18 months, while process redesign reduced average handling time by 22%.

At Rubrik, I managed strategic partner relationships across EMEA for 40 enterprise accounts, supporting platform adoption and joint go-to-market programs. Partner engagement increased by 17% across the portfolio, and enablement resources contributed to a 20% increase in sales productivity.

Earlier, I led customer satisfaction and commercial work at AccorHotels and Veritas Technologies SAS, and managed accounts at Salesforce as an intern. I’ve also consulted for B2B SaaS clients, including implementing Zendesk Suite for a fintech operation and reducing its ticket backlog by 40% in 90 days.

Experience

Work history, roles, and key accomplishments

University of Cambridge logoUC
Current

Senior Customer Operations & Success Manager

University of Cambridge

Jan 2023 - Present (3 years 8 months)

Designed and deployed the entire Customer Operations and Customer Success function for a large residential and commercial development, establishing governance, service standards, and performance frameworks. Led CRM implementation, built customer journey maps, and managed a 12-person team, raising community satisfaction from 71% to 92%.

Education

Degrees, certifications, and relevant coursework

ES

ESLSCA Business School

MBA, International Marketing and Business Strategy

2014 - 2016

Pursued an MBA in International Marketing and Business Strategy at ESLSCA Business School in Paris from 2014 to 2016.

ES

ESLSCA Business School

BBA, Business Administration

2012 - 2014

Completed a BBA in Business Administration at ESLSCA Business School in Paris from 2012 to 2014.

SI

Sorbonne Nouvelle – Paris III

Bachelor's Degree, Communication and Literature

2011 - 2012

Earned a Bachelor's degree in Communication and Literature from Sorbonne Nouvelle – Paris III in 2011 to 2012.

Tech stack

Software and tools used professionally

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