At The Dalles Area Chamber of Commerce, I served as President & Chief Executive Officer, guiding operations, financial performance, marketing, and partnerships for an organization representing more than 500 businesses and organizations. I increased partnership revenue by 23% and maintained approximately 90% customer retention during challenging economic conditions.
I directed budgets and revenue forecasts, reported financial performance to the Board of Directors and municipal stakeholders, and led improvements to CRM systems and internal workflows. I also developed more than 10 standard operating procedure manuals and led marketing strategies generating more than 46 million digital impressions.
Earlier, at Pendleton Chamber of Commerce, I advanced through membership, communications, and marketing leadership roles and achieved a 95% membership retention rate. My work has included business development, customer engagement, educational programming, and operational improvements, including a communications change that reduced annual operating costs by $12,000.
