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Lilyrose Sweeney

@lilyrosesweeney

Startup growth & partnerships professional with experience scaling early-stage companies through commercial strategy and B2B partnerships.

Greece

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What I'm looking for

I’m looking for a growth-focused role where I can lead GTM strategy and strategic partnerships, build repeatable growth systems, and drive measurable revenue outcomes in a venture-backed, fast-scaling environment.

I’m a growth & go-to-market professional with 5+ years building commercial functions in venture-backed startups—turning concept into execution across GTM strategy, market expansion, outbound growth, and operational systems. I’m comfortable operating in ambiguity and creating repeatable growth playbooks from scratch.

I’ve generated 25%+ of ARR through strategic B2B partnerships and built and managed 35+ partnerships, leading partnership development from prospecting through negotiation and onboarding. I’ve also driven measurable efficiency in acquisition—reducing Customer Acquisition Cost from US$250 to US$15—while aligning growth marketing initiatives with commercial objectives.

Experience

Work history, roles, and key accomplishments

Current

Independent Mandarin & Cross-Cultural Consultant

Current

Self-Employed

Jul 2025 - Present (1 year)

Provide Mandarin-English language support and cross-cultural guidance for Chinese visitors and businesses. Facilitate communication for clients pursuing high-net-worth property and business investments in Greece.

Mandarin Chinese Cross Cultural Communication Language Support Stakeholder Management Market Research

Growth Strategy & Operations Lead

Slurp Laboratories

Feb 2025 - Jun 2025 (4 months)

Partnered with the CEO to improve operational effectiveness during organizational growth. Designed business processes and introduced governance and reporting practices to strengthen commercial execution.

Commercial Operations Business Process Design Governance Reporting Stakeholder Management Strategic Planning

Growth Marketing & Brand Lead

Now Circular

Mar 2024 - Feb 2025 (11 months)

Led customer acquisition across Meta, Google, TikTok, SEO, and CRM. Reduced customer acquisition cost from US$250 to US$15 and delivered 100%+ sales growth across four consecutive product launches.

Growth Marketing Customer Acquisition Go To Market Strategy SEO CRM Meta Ads Manager Google Ads Google Analytics Klaviyo

Strategic Partnerships Lead

Now Circular

Oct 2022 - Feb 2025 (2 years 4 months)

Generated 25%+ of ARR through strategic B2B partnerships. Built and managed 35+ strategic partnerships and led partnership development from prospecting through negotiation and onboarding, establishing scalable partnership processes.

Strategic Partnerships Partnership Development Negotiation Enterprise Sales Revenue Growth Stakeholder Management

Founding Growth & Operations Associate

Now Circular

Jul 2021 - Nov 2022 (1 year 4 months)

Joined as the company’s first employee to help establish operational foundations for future scale. Supported expansion into Australia and developed operational systems that improved reporting and scalability while working across operations, partnerships, customer experience, and commercial initiatives.

Operational Systems Reporting Scalability Market Expansion Strategic Partnerships Customer Experience Business Operations

International Brand & Marketing Lead

NEIMASITAWI Lifestyle

Oct 2020 - Jul 2021 (9 months)

Supported international brand growth across Singapore, Shanghai, Paris, and Bordeaux. Managed Chinese market communications via WeChat and Douyin and coordinated partnership initiatives, events, and stakeholder engagement.

Brand Marketing Market Expansion WeChat Douyin Partnerships Event Coordination Stakeholder Management

Financial Consultant

The Secret Butler

Dec 2019 - Oct 2020 (10 months)

Supported high-net-worth clients with financial planning, tax optimization, and compliance. Analyzed financial data to support strategic decision-making.

Financial Planning Compliance financial data analysis

Program Director

LinkYou Academy

Feb 2019 - Feb 2020 (1 year)

Led development of Mandarin-language IB programmes. Translated and localized English-language IB textbooks into Mandarin and collaborated with academic leadership to improve curriculum delivery.

International Baccalaureate Programme Development Translation Localization Academic Leadership Language Localization