Kehinde Omolara Oyinda

Lead brand, marketing, and corporate communications strategy for a regional airline to strengthen awareness, trust, and stakeholder engagement. Design location-specific campaigns using performance analytics and station data to improve load factor growth and route adoption.

Developed and executed enterprise-wide marketing and brand strategy to improve market positioning and visibility across channels. Delivered performance-driven campaigns that drove 40% sales growth, improved brand perception by 5%, and contributed to 15% revenue growth.

Applied market intelligence and analytics to support operational strategy and strengthen corporate communications and stakeholder engagement. Achieved 25% reduction in invoice processing time and maintained 100% billing accuracy.

Executed integrated PR and digital campaigns to enhance brand visibility and thought leadership. Improved engagement strategies based on campaign performance, increasing positive brand sentiment by 15% in 3 months.

Designed performance marketing strategies focused on lead generation and ROI optimization, managing cross-functional teams to deliver high-impact digital campaigns. Increased client revenue by 15% while reducing marketing costs by 20%.

Managed multi-channel digital marketing campaigns and marketing automation initiatives, leading e-commerce launches and performance-driven SEM strategies. Increased website traffic and lead generation by 65% and improved conversion rates through targeted campaigns.

Completed an MBA in Marketing at Obafemi Awolowo University.

Completed a BA in English Language at the University of Lagos.

Completed a Diploma in Public Relations at the Nigerian Institute of Public Relations (NIPR).