Open to opportunities

Kennedy Kinoti

@kennedykinoti

Message

Field sales professional using economics-backed data to grow business.

Kenya

Message

What I'm looking for

I’m looking for a field sales or business development role where I can use market research, data analysis, and CRM to grow pipeline and strengthen trade partnerships—while consistently hitting and exceeding sales targets.

I build sales growth by combining a strong foundation in economics and statistics with hands-on commercial experience. I focus on identifying market opportunities, improving route-to-market, and nurturing client relationships that translate into real revenue.

As a Field Sales Representative at Kenya Wine Agency Limited (09/2023–Present), I improve route-to-market through on-site consumer engagement and strengthen distributor management using key data. I also use CRM tools to track and optimize the sales pipeline, conduct market research for new opportunities, and deliver product presentations that increase customer engagement.

I previously served as a Trade Development Representative at Suntory Beverage and Food (09/2021–08/2022), where I analyzed sales data to refine strategies and improve conversion rates. I maintained strong trade-partner relationships, organized trade promotional events, and prepared detailed sales reports and forecasts to support strategic decisions.

I also bring lead-generation and market-expansion experience from roles including Market Developer at East African Breweries (08/2021–09/2021), where I generated 150+ qualified leads via targeted outreach. Earlier, I taught at Laikipia University, delivering engaging classes to 200+ students per semester, and I now bring that same energy into mentoring teammates on best sales practices.

Experience

Work history, roles, and key accomplishments

Current

Field Sales Representative

Current

Kenya Wine Agency Limited

Sep 2023 - Present (2 years 10 months)

Improved route-to-market through on-site consumer engagement, strengthened distributor management with key data, and used CRM tools to optimize sales pipeline efficiency. Consistently achieved 120% of sales quotas over six consecutive quarters and trained team members to improve sales execution.

Field Sales Route To Market On Site Consumer Engagement Distributor Management CRM Tools Sales Pipeline Management Sales Strategy Data Analysis Market Research Customer Engagement Relationship Management Negotiation Product Presentations

Trade Development Representative

Suntory Beverage and Food

Sep 2021 - Aug 2022 (11 months)

Analyzed sales data to refine strategies and improve conversion rates while maintaining strong relationships with trade partners. Organized trade promotional events, prepared sales reports and forecasts, and monitored competitor activities and market trends to identify growth opportunities.

Sales Data Analysis Sales Strategy Trade Promotion Sales Reporting Sales Forecasting Market Research Customer Engagement Negotiation

Market Developer

East African Breweries

Aug 2021 - Sep 2021 (1 month)

Generated 150+ qualified leads through targeted outreach to expand the sales funnel. Improved distributor and stock decision-making with key insights and cultivated decision-maker relationships to support market expansion.

Lead Generation Distributor Management Stock Decision Support Market Expansion Relationship Management Client Acquisition Market Research

Lecturer

Laikipia University

Jan 2021 - Jul 2021 (6 months)

Taught Introduction to Economics, Principles of Microeconomics, and Principles of Macroeconomics to 200+ students per semester. Used interactive and technology-enabled teaching methods to increase participation and support student retention.

Economics Instruction Principles Of Microeconomics Principles Of Macroeconomics Student Engagement