WNWai Hei Kelvin Ng
@kelvinng
VP of Business and Product Development driving brand growth.
SingaporeWhat I'm looking for
I am a versatile VP of Business and Product Development with a proven track record of propelling brand growth in Southeast Asia. My expertise lies in strategic planning and translating insights into dynamic decisions that align products with market demands. I thrive in leading end-to-end product development, cultivating strategic partnerships, and navigating complex regulatory landscapes.
Throughout my career, I have successfully developed and executed growth strategies, conducted market analyses, and led collaborative teams to foster innovation. My recent role at mtm labo has allowed me to significantly improve customer engagement and boost sales through effective marketing strategies and brand revamps. I am passionate about building relationships with stakeholders and ensuring compliance with regulatory standards while driving corporate strategy planning.
Experience
Work history, roles, and key accomplishments
VP of Business and Product Development
mtm labo
Oct 2023 - Present (1 year 8 months)
As VP of Business and Product Development, I develop and execute growth strategies in Southeast Asia, conduct market analyses, lead product development, and foster strategic partnerships. I ensure compliance with regulatory standards and collaborate with the CEO and COO on corporate strategy planning.
Marketing Manager
MTM Skincare (SEA)
Jan 2021 - Sep 2023 (2 years 8 months)
As Marketing Manager, I developed and executed marketing plans for franchise markets, led a brand revamp project that increased sales by 138%, and managed digital marketing strategies. I collaborated with PR and design teams for shop and website renovations.
Senior Executive – Product Management and Regional Development
mtm labo
Jan 2019 - Jan 2021 (2 years)
In this role, I researched marketability of products, analyzed formulas with R&D labs, and facilitated product creative planning. I also revamped the company website to enhance customer experience and monitored marketing strategies.
Senior Product Management Executive
mtm labo
Jan 2018 - Jan 2020 (2 years)
As Senior Product Management Executive, I evaluated product marketability, collaborated with R&D, and planned product strategies. I ensured effective communication of product information across platforms.
Product Management Executive
mtm labo
Jan 2017 - Jan 2018 (1 year)
In this position, I researched product marketability, analyzed formulas, and facilitated discussions with R&D labs. I focused on strategic product planning and effective communication of product information.
Product Management Assistant
mtm labo
Mar 2015 - Dec 2016 (1 year 9 months)
As a Product Management Assistant, I researched product marketability, assisted in product development, and managed packaging and labeling. I contributed to the overall product strategy for the Asian market.
Education
Degrees, certifications, and relevant coursework
KUKeele University
Bachelor of Arts, Business Management and Marketing
2010 - 2014
Bachelor of Arts in Business Management and Marketing, focusing on the principles of business management and effective marketing strategies.
Tech stack
Software and tools used professionally
Availability
Location
SingaporeAuthorized to work in
Salary expectations
Job categories
Interested in hiring Wai Hei Kelvin?
You can contact Wai Hei Kelvin and 90k+ other talented remote workers on Himalayas.
Message Wai Hei KelvinFind your dream job
Sign up now and join over 85,000 remote workers who receive personalized job alerts, curated job matches, and more for free!
