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Kelley McLaren

@kelleymclaren

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Senior Account Manager delivering paid media, creative, and digital campaigns that grow client outcomes.

South Africa

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What I'm looking for

I want to lead client accounts end-to-end and own campaign delivery—building paid media, aligning teams to clear briefs, and using performance insights to drive growth, with organized project management and a collaborative, client-first culture.

I’m a Senior Account Manager acting as the primary liaison between clients and the agency, focused on “seamless communication, client satisfaction, and successful campaign delivery.” I lead strategic planning and consultation, translating client objectives into clear briefs across digital, creative, and media teams.

My expertise is in paid media support—building campaigns, setting up ad sets and ads, targeting, and managing budgets—then tracking results with “actionable insights.” I also identify growth opportunities through upselling and cross-selling additional services, so clients don’t just launch campaigns; they expand them.

On every project, I manage timelines, budgets, and deliverables, and I oversee quality assurance to ensure outputs meet brand standards. I’ve supported paid media campaigns plus website development, social media content, and digital marketing campaigns for multiple clients and industries.

Earlier in my career, I strengthened my customer-first mindset through roles like Customer Success Coordinator and Account Management, including onboarding Australian brands and coordinating paid media campaigns across Meta and Google. Before that, I built operational resilience as an Exports & Logistics Manager / Admin and developed client-facing delivery experience in recruitment, which keeps me calm, structured, and effective in fast-moving, high-pressure environments.

Experience

Work history, roles, and key accomplishments

Current

Senior Account Manager

Current

Portfolio Content Merchants

Jan 2022 - Present (4 years 5 months)

Served as the primary liaison between clients and the agency, ensuring clear communication and successful campaign delivery. Led strategic marketing planning and paid media support, translating client goals into briefs, managing budgets and timelines, and reporting performance insights.

Client Liaison Strategic Marketing Planning Paid Media Campaign Management Budget Management Targeting & Ad Creation Quality Assurance

Customer Success Coordinator

Collabosaurus

Jan 2021 - Jan 2022 (1 year)

Managed Australian brand accounts by onboarding clients to the platform and supporting effective platform use. Coordinated paid media campaign management for Meta and Google Promoted accounts and contributed to copywriting and website administration.

Account Management Client Onboarding Platform Support Paid Media Campaign Management Meta Ads Copywriting Website Administration Sales Enablement

Exports & Logistics Manager

The Watch Channel

Jan 2020 - Jan 2021 (1 year)

Oversaw logistics and stock receiving while streamlining processes to improve turnaround of product listings. Handled client communication, sales support, and maintained website/marketplace listings through uploads and updates.

Logistics Coordination Website Uploads & Updates Client Communication Sales Support Office Administration Customer Service

Delivery Consultant

Aston Holmes

Jan 2018 - Jan 2020 (2 years)

Delivered talent acquisition projects for UK-based clients, with a focus on tech solutions-focused startups. Managed client accounts and liaised with senior stakeholders in fast-paced environments.

Talent Acquisition Client Account Management Fast Paced Environment Client Relationship Management

IT Recruitment Consultant

Michael Page

Jan 2018 - Present (8 years 5 months)

Provided end-to-end IT recruitment services, supporting business development through to closing roles. Worked with mid-level to C-suite professionals to deliver recruitment outcomes.

IT Recruitment Full cycle Recruitment Business Development Client Relationship Management Recruitment Consulting Interview Coordination Pipeline Management

IT Recruitment Team Lead

Hire Resolve

Jan 2018 - Present (8 years 5 months)

Sourced IT profiles for global clients and led a recruitment team. Managed key accounts and supported hiring delivery through ongoing client coordination.

IT Profile Sourcing Client Management Key Account Management Recruitment Operations Client Coordination Talent Pipeline Support