Keith Coetzee

Most organisations don’t have a revenue problem. They have a visibility problem.

Cloud spend that grows faster than insight. Staff costs that don’t match output. Operational expenses that drift, variances that cannot be accounted for. These aren’t finance issues; they’re decision‑making issues, hampered by the fact that you can’t manage or control what you can’t see.

I bring 25+ years as a Data Analyst with operational experience across finance, retail buying, and cost intelligence, someone who understands how numbers behave in the real world. And now, ready for the next industry, I apply that same analytical depth to find the story in your data.

My approach is grounded and practical. I’ve reconciled accounts, applied auditable remedial database integrity improvements, managed stock files, negotiated with suppliers, and translated where the numbers come from. I’m capable of finding out why they don’t add up - not just that they don’t.

Recently, I wrote a white paper conceptualised a year ago, built on a self‑compiled dataset drawn from multiple fuzzy, seemingly unconnected sources. It wasn’t about pulling a dataset, crunching numbers, and producing visuals, it was about connecting fragments of operational reality into a coherent story, turning complexity into clarity.

That same mindset shaped my FMCG Demand Planner, a tool that translates data into decisions leaders can act on.

What I focus on:

- Cost analysis (cloud spend, retail cycles, GP%, operational and inventory outliers)

- Data quality, cleansing, reconciliation, and root‑cause interpretation

- Translating technical insight into language non‑technical leaders can use

- FinOps: cloud cost governance from an operational finance perspective

Certifications & Tools:

Google Data Analytics | AWS Cloud Practitioner | Microsoft Power BI Excel | Power BI | Tableau | Google Sheets | SQL

If your organisation needs someone who can read the numbers, find the story, and help the right people make the right call — I’d welcome the opportunity.