Open to opportunities

Katie O'Connor

@katieoconnor

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Strategic client and partnership leader, driving retention and revenue growth across SaaS, Media, and Entertainment.

United States

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What I'm looking for

I’m looking for a customer-facing role where I can drive retention and revenue growth in complex SaaS/media partnerships, lead multi-stakeholder strategy, and partner cross-functionally to improve adoption, satisfaction, and long-term outcomes.

I’m a strategic account manager with 18+ years of experience across SaaS, media, and enterprise partnerships, specializing in growing and retaining complex client relationships. I drive revenue expansion by leading multi-stakeholder engagements and aligning solutions to customer business objectives—especially across long sales cycles and enterprise procurement. With a background in media and entertainment, I bring a deep understanding of content, production workflows, and client needs within complex organizations.

Across my roles, I’ve managed long-term accounts and full-cycle sales motions, including renewals, upsell opportunities, and contract negotiations, while partnering cross-functionally to improve adoption, onboarding, and long-term retention. I’m especially proud of results like exceeding quota by 25% on average and achieving $1.6M+ in annual revenue for enterprise portfolios, as well as leading initiatives that reduced inefficiencies and saved the company hundreds of thousands annually.

Experience

Work history, roles, and key accomplishments

Current

Freelance Casting Producer

Current

CP Casting

Feb 2026 - Present (4 months)

Supported talent sourcing, evaluation, and coordination across film, television, and commercials while contributing to shortlist recommendations and creative decisions. Coordinated communication, scheduling, and stakeholder alignment across concurrent production projects.

Talent Sourcing Stakeholder Management Shortlisting Scheduling

Business Development Manager

WGSN

Jan 2025 - Feb 2026 (1 year 1 month)

Managed and grew strategic enterprise accounts across North America by aligning consumer insights with business and growth objectives. Drove revenue growth through consultative engagement and partnered cross-functionally to improve adoption, satisfaction, and long-term retention, while exceeding KPIs consistently.

Strategic Account Management Consultative Selling QBRs Forecasting Pipeline Management Contract Negotiation Salesforce CRM

Enterprise Account Executive

Talent Systems

Jan 2020 - Jun 2024 (4 years 5 months)

Managed and expanded a portfolio of mid-market and enterprise clients in media and entertainment, generating $1.6M+ in annual revenue and exceeding quota by 25% on average. Owned full-cycle sales including renewals, upsells, and complex contract negotiations, partnering with Customer Success and Product to drive adoption and long-term growth opportunities.

Enterprise Sales Account Expansion Contract Negotiation Forecasting Pipeline Management Executive Relationship Building Cross Functional Collaboration Customer Success Partnership Stakeholder Management

Casting Assistant

Danielle Eskinazi Casting

Jan 2016 - Jan 2020 (4 years)

Coordinated casting for 200+ national campaigns by managing talent relationships and supporting successful project execution. Maintained organized talent pipelines and provided client-facing communication and scheduling coordination in fast-paced production environments.

Campaign Coordination Scheduling Client Communication

Head of Digital Media

IAmType3.org

Jan 2015 - Jan 2018 (3 years)

Produced and managed digital content across social and web platforms, increasing engagement by 40%. Grew social media presence by 75% through content strategy aligned with audience behavior and storytelling, building content calendars and campaign messaging.

Digital Content Production Social Media Strategy Web Content Management Creative Direction Storytelling