Kara Blom
@karablom
Revenue Operations Manager and Sales Enablement leader building scalable GTM infrastructure for predictable, governed revenue growth.
United StatesWhat I'm looking for
I’m a Revenue Operations & Sales Enablement leader who builds scalable go-to-market infrastructure across Sales, Marketing, Finance, and Operations. I translate growth strategy into CRM architecture, marketing automation, and forecasting discipline to strengthen pipeline visibility and operational rigor.
In my current role as Revenue Operations Manager at TOBIN SCIENTIFIC, I serve as Salesforce SME and platform architect, creating data governance, pipeline visibility, and executive reporting cadences. I’ve built automation-driven operating discipline through workflow design, activity monitoring, and exception-based alerts—improving forecast reliability and reducing manual pipeline management.
I’ve delivered measurable results, including increasing revenue from $24M to $34M in 2025 and enabling goal attainment for 14 consecutive months. I’ve also institutionalized sales-to-operations governance, formalized MQL-to-SQL governance with HubSpot integration, aligned CRM reporting with NetSuite for revenue accuracy, and modernized prospecting with LinkedIn Sales Navigator integrated with Salesforce and ZoomInfo.
Experience
Work history, roles, and key accomplishments
Revenue Operations Manager
Tobin Scientific
Jan 2025 - Present (1 year 5 months)
Led Revenue Operations to build scalable GTM infrastructure across Sales, Marketing, Finance, and Operations, improving forecast clarity and pipeline visibility through executive dashboards and weekly attainment reporting. Increased company revenue from $24M to $34M in 2025 by institutionalizing sales-to-operations governance, automating Salesforce workflows, and formalizing MQL-to-SQL governance
Oversaw B2B sales strategy, operations, and analytics for the New England market, managing pipeline development and contract negotiation across three states and $5M annual revenue. Improved team performance, delivering monthly savings of $38K via a credit ticketing system in Microsoft Power Automate and reducing incorrect equipment data entries by 1.2K annually through automated data input workflo
Directed retail sales strategy and operations for up to 16 corporate-owned and indirect locations in the Boston Metro-West territory with $45M annual revenue. Turned around six underperforming locations in ~4 months through root-cause analysis, workforce allocation optimization, and manager coaching, while leading launches of key stores across the metro area.
Education
Degrees, certifications, and relevant coursework
Southern New Hampshire University
Master of Business Administration, Business Administration
Grade: 4.0 GPA
Pursuing an MBA at Southern New Hampshire University, expected to be conferred August 2026, with a 4.0 GPA.
University of Washington
Bachelor of Arts, Political Science
Earned a Bachelor of Arts in Political Science from the University of Washington.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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