Elizabeth Cisneros

As a Senior Client Operations Expert, I partnered cross-functionally with Sales, Product, Engineering, Marketing, and Customer Success teams to improve operational processes, optimize CRM workflows, and support revenue-generating initiatives.
• Collaborated with Product and Engineering teams to identify technical issues, improve platform functionality, and advocate for customer needs.
• Managed co

Served as the operational bridge between Sales, Marketing, and Product teams by managing lead flow, CRM operations, and outbound campaign execution.
• Managed Salesforce and Outreach workflows to improve lead routing, campaign execution, and pipeline visibility.
• Supported CRM data quality through ongoing maintenance, process improvements, and standardized workflows.
• Collaborated across departm

Managed a portfolio of cannabis retailers by developing consultative partnerships, driving revenue growth, and helping businesses maximize the value of Leafly's marketplace solutions.

• Managed the full sales cycle from prospecting through account growth.

• Built long-term relationships with retailers through strategic account management.

• Partnered with Customer Success and Product teams to

Generated new business opportunities by identifying prospective retailers, qualifying leads, and supporting Account Executives through outbound prospecting.

• Conducted outbound prospecting via phone, email, and social outreach.

• Qualified opportunities and maintained CRM data accuracy.

• Collaborated with Account Executives to build a healthy sales pipeline.

- Built and leveraged executive and channel sales relationships, accelerating product penetration across multiple vertical markets. 
- Implemented regional marketing initiatives that consistently increased lead generation and product awareness. 
- Tracked and analyzed promotional event ROI, informing data-driven refinements to the sales activation strategy. 
- Provided competitive intelligence and

Worked as National IOT Trainer (Premium Retail Services) at Samsung Electronics America.

Worked as Field Sales Manager at Samsung Electronics America.

Worked as Market Manager at Research In Motion.

Worked as Sales Consultant at AT&T Mobility.

Earned a Bachelor of Applied Science in Criminal Justice and Corrections.