Justin Daniel
@justindaniel
L&D leader and curriculum architect driving measurable learning impact in Retail and SaaS.
What I'm looking for
I am an L&D leader and MBA with 12+ years designing scalable learning ecosystems that translate technical and operational priorities into why-driven curricula. I have led global teams, grown training revenue, maintained best-in-class CSAT, and pioneered AI-augmented tools to modernize adult learning across multi-site environments.
I develop data-informed roadmaps and measurable learning programs, teach and advise at universities, and consult with major retail brands to optimize results using digital merchandising and analytics. I prioritize accountability, professional development, and cross-functional collaboration to deliver measurable impact on retention and client experience.
Experience
Work history, roles, and key accomplishments
Developed and instructed a Digital Merchandising certification with the Retail Management Institute, achieving 80+ participants and 98% completion in Fall 2024 while advising on digital commerce initiatives.
Led Bloomreach Academy, growing training revenue over 30% across three years while maintaining best-in-class CSAT and implementing AI tools to reduce program creation cost and time.
Onboarded and trained clients on the Discovery platform, delivered long-term consulting engagements for retail brands, and produced monthly best-practice sessions to drive customer optimization.
Created curriculum and taught Digital Merchandising and Digital Analytics courses for the College of Merchandising, Hospitality & Tourism, focusing on practical analytics and merchandising skills.
Lead Digital Merchant
JCPenney
Sep 2017 - Mar 2020 (2 years 6 months)
Analyzed business trends to identify growth opportunities, served as Adobe Analytics SME, developed key metrics, and led onboarding and case study programs to improve digital merchandising outcomes.
eTail Manager
Interline Brands
Oct 2016 - Sep 2017 (11 months)
Managed private label sales through marketplaces including Wayfair and Amazon, driving sales growth and optimizing product assortments in coordination with merchandising and vendor teams.
eCommerce Manager, MRO
Interline Brands
Mar 2015 - Oct 2016 (1 year 7 months)
Led taxonomy relaunch for plumbing and appliance categories, directed digital campaigns, and served as merchandising lead for Home Depot integration to improve category performance.
eCommerce Manager
PetSmart
May 2014 - Feb 2015 (9 months)
Managed search strategy, vendor microsites and Canadian eCommerce operations; led a team of three and coordinated vendor and internal content for improved search and navigation.
eCommerce Merchandise Manager
PetSmart
May 2013 - May 2014 (1 year)
Led ongoing site optimization and analytical decision-making for search and taxonomy after completing the Management Training Program to enhance merchandising performance.
Online Category Merchandiser
Lowe's Home Improvement
Apr 2012 - May 2013 (1 year 1 month)
Conducted competitive analysis and managed taxonomy updates to support digital product launches and cross-functional online initiatives for improved customer experience.
Education
Degrees, certifications, and relevant coursework
Florida Institute of Technology
Master of Business Administration, Internet Marketing
Master of Business Administration with a focus in Internet Marketing.
Kaplan University
Bachelor of Science, Auditing & Forensic Accounting
Bachelor of Science in Auditing and Forensic Accounting.
University of Central Florida
Bachelor of Science, Marketing
Bachelor of Science in Marketing.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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