jorge andres mejia bedoya

Cross-functional Marketing Strategist, Industrial Designer, and Data Governance Consultant with over 15 years of experience leading digital transformation, process optimization, and high-impact commercial positioning. I specialize in bridging the gap between complex data infrastructure and creative strategy—translating technical data, metrics, and institutional guidelines into high-converting visual assets and robust regulatory frameworks. My core achievements include architecting and co-designing public sector Open Data policies aligned with national digital government frameworks, engineering streamlined citizen experience (CX) workflows that eliminated critical IT bottlenecks, and designing high-performance premium content strategies (A+/EBC) that significantly accelerated conversion rates within the competitive Amazon US e-commerce market.

Additionally, my professional foundation spans strategic business development and retail operations. I served as an Industrial Account Executive at Ajover S.A., where I managed large-scale corporate accounts and expanded enterprise portfolios within the construction and B2B sectors. Prior to that, as a Marketing Coordinator & Digital Analyst at AD Electronics, I deployed targeted SEO, SEM, and email marketing campaigns to accelerate qualified traffic acquisition while auditing trade marketing KPIs. Furthermore, my expertise in scalable visual identity began during my tenure as a Visual Merchandising & Store Operations Lead at Sodimac Colombia (Homecenter), where I directed retail floor layouts, managed cross-functional team logistics during peak seasons, and executed high-impact BTL marketing strategies. I am deeply interested in leveraging data analytics, automation, and omnichannel growth to help organizations modernize their operations and maximize their commercial footprint.