Joanna Griffith
@joannagriffith
Healthcare sales and business growth executive driving access and revenue.
What I'm looking for
I am a results-driven Healthcare Sales and Business Growth Executive with extensive experience in launching products, building strategic relationships, and opening access to specialized medications and services. I have a proven record of securing new business development opportunities, establishing territories and quotas, and driving revenue and profitability through data-informed sales and marketing strategies.
I excel at navigating complex hospital systems, formulary engagement, and payer landscapes while implementing value-based care strategies and facilitating practice transformation. I have led product launches, cross-functional initiatives, community outreach, and provider-facing programs that improved referral outcomes and strengthened organizational growth.
Experience
Work history, roles, and key accomplishments
Director of Patient Care
Rx Healing
Jan 2025 - Present (9 months)
Engage and support independent providers to integrate regenerative medicine and remote monitoring for senior care, coordinating billing, compliance, and product implementation to expand patient services.
Physician Liaison
Cary Skin Center
Jan 2019 - Dec 2023 (4 years 11 months)
Led business development and marketing outreach to grow referrals and partnerships with hospitals, cancer centers, and independent dermatology providers, improving referral outcomes year-over-year.
Executive Specialty Representative
Janssen
Jan 1997 - Dec 2008 (11 years 11 months)
Developed strategic relationships and launched CNS therapies, driving patient starts and continuity of care while training peers and collaborating on reimbursement and buy-&-bill market strategies.
Education
Degrees, certifications, and relevant coursework
Quantic School of Business and Technology
Executive Master of Business Administration, Business Administration
Enrolled in the Executive MBA (Modern EMBA) program focused on executive business leadership and strategy.
University of Michigan–Dearborn
Bachelor of Arts, Psychology / Biological Sciences
Completed a Bachelor of Arts combining psychology and biological sciences with coursework focused on behavioral and biological foundations.
Valar Institute
Listed as Valar Institute education entry with unspecified program and dates.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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