At PowerUp Global, I built brand positioning, pricing, and go-to-market for a performance-intelligence SaaS inspired by elite sports. End-to-end campaigns helped sell 5,500+ licences, and I secured 10+ global partnerships across Europe, Africa, and Asia.
I also launched the SaaS platform on Azure and led integrated campaigns around Web Summit, South Summit, and People Analytics World. Those events helped secure a major reseller partner and €150,000+ in pipeline.
At Momentum ITSMA, now Accenture Song, I progressed from Senior Consultant to Practice Lead, managing a £3m portfolio of nine enterprise accounts. I delivered a highly personalised integrated campaign that achieved a multi-million-pound client renewal.
At Amadeus IT Group, I developed and optimised global integrated campaigns that generated $1.3M+ in attributed revenue. I also built a go-to-market model for the UK that grew 300% in its first launch market before scaling across other regions.
