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Jermani LaurieJL
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Jermani Laurie

@jermanilaurie

Cross-functional sales and UX-informed professional driving growth for nonprofits and startups.

United States
Message

What I'm looking for

I seek a customer-facing role where I can drive revenue and retention using data-informed outreach, empathetic communication, and scalable processes.

I am a versatile, results-driven professional with strengths in technology sales, UX research, growth marketing, and crisis intervention. I bring five years of sales experience and two years of crisis-support experience, working across nonprofits, startups, and retail brand programs.

In sales roles I consistently exceeded targets (averaging over 111% quota attainment) and built a $1.5M pipeline while using tools such as Outreach, Salesforce, Gainsight, HubSpot, and Outreach.io to manage ABM, prospecting, and retention efforts. At a startup I tracked churn risk and helped improve customer health, contributing to $45k ARR impact.

I combine empathy and evidence-based approaches—incorporating psychopathology, diversity, and inclusion—into stakeholder management, training, and user-centered outreach. I communicate fluently in English and Spanish and focus on creating scalable processes that improve retention and brand awareness.

Experience

Work history, roles, and key accomplishments

PR

Sales Development Representative

Profitsolv

May 2024 - Feb 2025 (9 months)

Prospected and qualified inbound leads for legal and real estate firms, tracked churn risk and supported retention initiatives that protected $45k ARR. Utilized outreach tools to generate pipeline and improve customer health.

Education

Degrees, certifications, and relevant coursework

PR

Profitsolv

Sales Development Representative, Sales Development

2024 - 2025

Activities and societies: Using Gainsight, Salesforce, Outreach, Qualified; customer prospecting and retention

Completed training/role in sales development focused on prospecting, inbound lead generation, and CRM tools to support customer revenue growth.

UC

University of North Carolina

Bachelor of Arts, Psychology

2014 - 2018

Activities and societies: Research, brand ambassadorship, sales techniques, customer engagement

Bachelor of Arts in Psychology with a minor in Biology focused on customer health, retention, and communication skills applied in sales and research contexts.

NS

Needham Broughton High School

High School Diploma, General Education

2014 - 2018

Activities and societies: Brand ambassadorship, product demonstrations, in-store sales support

High school diploma with involvement in brand ambassadorship and sales-related activities supporting in-store promotions and demonstrations.

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