Open to opportunities

jatin bagga

@jatinbagga

Message

I build and optimize B2B marketing automation campaigns and platforms.

India

Message

What I'm looking for

I'm looking for a B2B marketing technology or marketing operations role where I can own platforms, improve campaign processes, strengthen data governance, and partner across marketing, sales, analytics, and IT to deliver measurable campaigns.

I'm currently building and managing end-to-end marketing campaign projects at Micron Technology, spanning ABM, email, webinar, event, nurture, newsletter, and executive communication campaigns. I also own data governance, contribute to the marketing technology roadmap, and use AI tools to support campaign optimization, research, analysis, and project management.

Previously at GE Digital, I managed the marketing technology stack, developed platform maturity models, prioritized the roadmap, and worked with IT on platform integrations and configuration. I partnered with demand generation, sales, and business analytics teams on lead routing and data flow across martech systems.

At TE Connectivity, I managed lead routing and MQL dispositioning in Salesforce, supported deployment projects and UAT, and created campaign-performance and lead-generation reports and dashboards. My work also included sales enablement, data governance, user management, and tracking digital sales and demand-generation revenue.

Across Clarivate, Mouser Electronics, Zinnov, and ITC Infotech, I've delivered marketing automation, demand-generation, product-launch, email, event, and customer-marketing programs. I bring hands-on experience with marketing platforms, campaign operations, stakeholder coordination, reporting, and process improvement.

Experience

Work history, roles, and key accomplishments

Current

Staff Engineer - Marketing Automation

Current

Micron Technology

Jan 2024 - Present (2 years 8 months)

Create, track, and manage end-to-end multiple marketing campaign projects. Leveraging AI tools for campaign optimization and planning marketing technology roadmap.

Lead and Platform Manager

GE Digital

Mar 2023 - Sep 2023 (6 months)

Owns and manages marketing tech stack to support business needs and processes. Planning and prioritizing the marketing technology platform roadmap.

Martech Platform Management Roadmapping Lead Routing Lead Tracking Martech Integration IT Collaboration

Senior Analyst – Digital Platforms & Ops

TE Connectivity

Jun 2021 - Sep 2022 (1 year 3 months)

Managing lead routing, MQL dispositioning activity in salesforce.com. Participation in salesforce deployment projects, UAT Testing with engineering and product teams.

Salesforce Lead Management MQL UAT Reports Dashboarding Data Management Data Governance Sales Enablement Revenue Tracking

Marketing Automation Specialist

Clarivate

Jun 2020 - Oct 2020 (4 months)

Creating assets (Emails, Landing Pages, Forms), nurture programs for a client as per the requirement. Daily communication with stakeholders about their campaign’s preparations, approvals and launch.

Marketing Automation Email Marketing Landing Pages Forms Nurture Programs Stakeholder Communication Quality Assurance Campaign Delivery

Marketing Automation Specialist

Mouser Electronics

Jan 2018 - Jun 2020 (2 years 5 months)

Developing & managing the direct marketing strategy and roadmap for global brands 'Newest product' quarterly, especially new product demand generation campaigns. Working with product, marketing & NPI team for selection of brands, new products to feature.

Marketing Automation Direct Marketing Demand Generation New Product Launch Customer Marketing Cross Selling Upselling Digital Content Creation Email Newsletters Webinars Cross Functional Collaboration

Assistant Manager - Inside Sales

ITC Infotech

Jun 2017 - Aug 2017 (2 months)

Researching organizations and individuals online to identify new leads and potential new markets. Pitching clients about services and new developments.

Inside Sales Lead Generation Market Research Client Pitching

Associate- Marketing

Zinnov

Mar 2016 - Jun 2017 (1 year 3 months)

Developing and scheduling B2B event campaigns in email marketing tools like Zoho, Mail Chimp. Working with internal teams like Content, UI/UX designers, Business Development & Marketing Team for timely delivery of assets and manage the marketing technology stack.

B2B Marketing Event Marketing Email Marketing Zoho Mailchimp Marketing Technology Stack Cross Functional Collaboration

Associate - Internal Quality Assurance

Indecomm Global Services

Nov 2014 - Mar 2016 (1 year 4 months)

Maintained quality standards and received Quarterly 'R&R' award for best performer. Achievements: Quarterly 'R&R' award for best performer (maintain quality standards) (July 2015 – Sep 2015) Indecomm Global Services.

Quality Assurance Quality Standards