Jan Carlo Arcillas

Lead AI-powered marketing operation in partnership with a KonnectMD ambassador in US healthcare, with 25 to 30 percent equity stake in the joint marketing entity. Build and execute paid social strategy for telehealth client acquisition.

Founded and ran an independent DTC ecommerce venture, testing and launching approximately 10 product SKUs across multiple categories. Owned the full operator stack including product selection, supplier sourcing, store build, branding, ad creative, media buying, analytics, and customer support.

Managed operational support across 30,000+ B2B advertiser accounts on Facebook, Snapchat, TikTok, and Google, representing $2M to $4M in annual ad spend. Established and led the Customer Success Management department, improving CSAT from 60 percent to 85 percent and increasing client retention by approximately 30 percent.

Co-founded and led day-to-day operations for an online education business, building from a $3,000 initial investment to a valuation exceeding $3M, culminating in acquisition by OptimizeApp. Developed and launched multiple online courses focused on financial literacy and online course creation.

Designed graphics, animations, and publication websites for newspapers and magazines; directed and edited client videos in the company's video production department. Trained new hires and interns on production workflows and team standards.

Earned a Bachelor of Arts in Multimedia Arts from De La Salle-College of Saint Benilde in Manila, Philippines, from 2004 to 2008.

Studied Computer Science at De La Salle University in Manila, Philippines, from 2002 to 2004.