Jaclyn Blute

Led client content strategy and delivery using ClickUp and Jira, applying business data and BI dashboards to improve satisfaction. Optimized category and product content and executed SEO campaigns with Ahrefs, increasing sales up to 20%, organic traffic up to 40%, and qualified traffic up to 35% YoY.

Wrote and revised e-commerce content for multiple clients, managing deadlines while ensuring adherence to agency content guidelines. Tracked and invoiced projects monthly to improve content management efficiency.

Created technical marketing copy for ads, publications, whitepapers, emails, case studies, social media, and web pages while maintaining a distinct brand voice. Improved engagement up to 40% and organic reach by 35% using SEO-driven content with Ahrefs and Google Trends.

Led copy development through creation and review phases to ensure accurate client brand voice and optimized content. Co-managed a team of 10 remote content writers, improving search rankings with 1st-page results in as soon as 30 days and accelerating project turnaround by 25% using SmartSheet.

Supported the sales and marketing team with print and digital deliverables, boosting engagement by up to 50%. Used MS Office and CRM systems to coordinate with parents, students, and school contacts, improving customer service and satisfaction.

Conducted needs assessment meetings with existing customer relations to improve promotional planning and communication. Managed house accounts for ad content, quotes, and agreement terms, and assisted customers with selecting advertising offers to support increased sales.

Grade: Magna Cum Laude

Earned a B.A. in Creative Writing from Southern New Hampshire University (2009–2013), graduating Magna Cum Laude.

Activities and societies: Society of High School Scholars

Completed a High School Diploma at Londonderry High School (2005–2009) and was part of the Society of High School Scholars.