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Ian User

@ianuser5

I lead regional digital transformation, Salesforce, CRM, and AI automation programs.

Chile
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What I'm looking for

I'm looking to lead regional digital transformation, CRM, data, AI, and automation programs where I can connect business and technology, manage complex portfolios, and deliver measurable outcomes with multidisciplinary teams.

I've led regional digital transformation and Salesforce programs at Wodobox, Parque Arauco, Sodimac/Falabella, and Accenture across Chile, Peru, Colombia, and Ecuador. My work spans CRM, Customer Experience, Data Analytics, Go-To-Market, SAP integrations, and enterprise delivery.

At Sodimac, I led the regional rollout of Salesforce Service Cloud for more than 1,500 users within an USD 8 million transformation program that Falabella adopted as a corporate standard. I bring 15+ years managing portfolios, budgets, risks, executive stakeholders, and multidisciplinary teams through Agile, SAFe, Waterfall, and hybrid delivery models.

Experience

Work history, roles, and key accomplishments

SC

Agile Delivery Manager

Sodimac Corporativo - Falabella Tecnología Corporativa

Aug 2019 - Apr 2022 (2 years 8 months)

Led the regional implementation and deployment of Salesforce Service Cloud for Sodimac Corporativo in Chile, Peru, and Colombia, managing a digital transformation program of USD 8 million that was later adopted by Falabella for expansion.

SC

Consultor TI

Sodimac Corporativo

Oct 2017 - Aug 2019 (1 year 10 months)

Led the SAP Evoluciona program, connecting the PGS service sales system with SAP through scalable integrations, enabling automation of commercial and financial processes.

AC

Scrum Master

Accenture Chile

Jan 2017 - Oct 2017 (9 months)

Led digital transformation initiatives in banking (BCI, Transbank) and implemented agile practices and automation (RPA), improving delivery times and operational efficiency.

Education

Degrees, certifications, and relevant coursework

Universidad Católica de Chile logoUC

Universidad Católica de Chile

Diploma, Big Data

2022 - 2023

Completed a Diplomado in Big Data for decision-making.

Universidad de Chile logoUC

Universidad de Chile

Course, Computer Science

2012 - 2012

Completed a course in Database Modeling and Query Optimization.

UM

Universidad del Mar

Bachelor of Engineering, Computer Engineering

2004 - 2009

Earned a degree in Computer Engineering with distinction.

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