Open to opportunities

Gokul Anand

@gokulanand

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Growth strategist with 12+ years in marketing and video creation.

India

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What I'm looking for

I seek a role that fosters creativity and innovation, allowing me to drive growth and engage communities effectively.

With over 12 years of experience in growth hacking and marketing, I have successfully led teams and strategies that drive user engagement and revenue growth. My journey has taken me from co-founding a media-tech company to leading growth initiatives for startups across various sectors, including automotive and cryptocurrency.

At MeraCars, I built the tech infrastructure and grew our Instagram following to over 10,000 while generating thousands of leads through innovative marketing strategies. My role as Head of Growth at Libertypool allowed me to create engaging content that significantly increased community engagement and product visibility. I thrive in dynamic environments where I can leverage my skills in content marketing, community management, and data-driven decision-making to achieve exceptional results.

Experience

Work history, roles, and key accomplishments

Current

Director & Head of Growth

Current

MeraCars

Feb 2023 - Oct 2024 (1 year 8 months)

Led a team of 20 in building tech infrastructure for an online car auction platform. Successfully onboarded over 300 dealers and grew social media presence significantly, generating 50,000+ leads through various marketing strategies.

Team Management Mobile App Development SEO Content Marketing Social Media Growth Lead Generation Facebook Ads Google Ads Community Management Product Management

Head of Growth

Libertypool

Sep 2020 - Jan 2023 (2 years 4 months)

Developed engaging content and marketing strategies for a cryptocurrency platform, achieving significant user engagement and community growth while managing customer support and email campaigns.

Content Creation Community Management Email Marketing Customer Support Video Production SEO Quora Marketing Product Marketing User Engagement

Growth Consultant

Raklet

Nov 2018 - Oct 2019 (11 months)

Implemented growth and content marketing strategies for a global SaaS platform, doubling revenue in four months through effective acquisition strategies and optimizing online presence.

Growth Strategy Content Marketing SEO Google Ads Email Campaigns User Acquisition SaaS Marketing Landing Page Optimization Community Engagement Analytics

Head of Growth

FlightDrop by Ember Labs

Nov 2017 - Nov 2018 (1 year)

Managed growth strategies for a flight alert mobile app, achieving significant user engagement and app installations through effective marketing campaigns and content strategies.

Mobile App Marketing User Engagement Social Media Strategy Content Creation Product Management Campaign Management Analytics Video Marketing Customer Acquisition

Head of Growth

Denture Capital

Sep 2016 - Nov 2017 (1 year 2 months)

Drove growth through innovative video content strategies, achieving massive subscriber and view growth on social media platforms while managing influencer campaigns.

Video Marketing Social Media Growth Influencer Marketing Content Creation User Acquisition Analytics Campaign Management Community Building Video Production

Growth Hacker

Homes At Hand

May 2015 - Sep 2016 (1 year 4 months)

Increased website traffic and lead generation significantly through effective content marketing and SEO strategies for a real estate platform.

SEO Content Marketing Lead Generation User Acquisition Website Optimization Analytics Social Media Marketing Community Engagement Digital Marketing Growth Hacking

Co-founder

Full House Labs

Oct 2012 - May 2015 (2 years 7 months)

Co-founded a media-tech company, launching multiple blogs and an Android app, achieving significant organic traffic and revenue through innovative content strategies.

Content Creation SEO Mobile App Development Digital Marketing Revenue Analytics Community Engagement Video Production

Education

Degrees, certifications, and relevant coursework

Cochin University of Science & Technology

Bachelor of Technology, Computer Science

2008 - 2012

Completed a Bachelor of Technology in Computer Science, focusing on software development, algorithms, and data structures, which laid the foundation for a successful career in technology and marketing.

Y Combinator

Online Course, Startup Development

2018 -

Participated in the Startup School, a 10-week program designed to provide resources and mentorship for aspiring entrepreneurs, focusing on startup growth and development.

Harvard Business School Online

Online Course, Entrepreneurship

2019 -

Completed the Entrepreneurship Essentials course, gaining insights into launching and managing successful startups, enhancing strategic thinking and business acumen.