Welcome to my profile, where you'll find a professional deeply passionate about Marketing, Design, Data Analysis and Technology. With a robust skill set encompassing advanced Adobe proficiency, UX/UI expertise, and data analysis, along with a successful international career, I've spearheaded strategic projects for renowned global brands, strengthening identities, optimizing conversions, and boosting audience engagement. My solid educational background, coupled with an MBA in Artificial Intelligence, underscores my commitment to staying current and delivering innovative solutions. Explore my profile to discover how I can elevate your marketing strategy to new heights, leveraging my coding and development skills for technological excellence.
Glaucia Orlandin
@glauciaorlandin
Experienced Marketing Pro & Tech Enthusiast, working with digital and product management.
BrazilExperience
Marketing Executive & Customer Experience
The Kia Oval
Dec 2016 - Aug 2022 (5 years 8 months)
- With strong analytical skills, I developed a series of digital branding strategies, generating brand strengthening and directly impacting the target audience, generating a 150% increasing in social media traffic.
- Actively participated in agile methodologies to ensure rapid and iterative deliveries. In these processes, Initiative to redesigned digital interfaces to boost user iteratively and op
Digital Marketing Specialist
Tugarê Health Care Communication
Jun 2023 - Present (10 months)
- Responsible for planning and executing marketing strategies across multiple channels, including social media platforms, Meta, LinkedIn, Google Ads, and CRM campaigns.
- Developing and implementing digital marketing projects, encompassing web analytics, SQL data analysis, market research focused on metrics, and KPI
- Utilising media analysis tools to monitor campaign performance and make adjustm
Marketing Coordinator & Business Intelligence
Juçai Orgânico
Jan 2016 - Jul 2016 (6 months)
- Implemented tactical actions that achieved 28% of Conversion Rate, by enhancing multi-channel campaigns and tactical actions at various sales funnel stages.
- Identified regional trends and successfully negotiated partnerships with supermarkets, expanding distribution by 35%.
- Anticipating market trends and changes, I developed a metrics analysis plan that catered to the real needs and consumpt
Marketing Executive & Designer
Record TV Network
Nov 2012 - Oct 2015 (2 years 11 months)
- Executed integrated digital marketing campaigns, facilitating a 20% increase in lead generation for sponsorship opportunities.
- Collaborated with the TV business team to generate sales support packages and proposals.
- Conducted detailed market studies, providing new insights and identifying growth opportunities.
- Identified new growth opportunities through in-depth market research and competi
Tech stack
Learn about the tools and technologies that Glaucia likes to use.
Facebook Ads
Google Tag Manager
GitHub
Salesforce
NumPy
Pandas
MySQL
Mailchimp
Google Fonts
Google Analytics
Facebook Pixel
Adobe Analytics
Adobe Photoshop
Adobe XD
Adobe InDesign
Python
CSS 3
scikit-learn
HubSpot
Google Workspace
SEMrush
Adobe Illustrator
Amazon Web Services (AWS)
Adobe Premiere Pro
Adobe After Effects
Microsoft Power BI
SQL
Hotjar
Adobe Dreamweaver
Google Ads
Hootsuite
Availability
Location
Authorized to work in
Website
themarketingsolution.ukPortfolio
www.behance.net/glauciaorlandinSalary expectations
Job categories
Skills
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