Open to opportunities

Fredrick Okello

@fredrickokello

Message

Experienced executive with 22 years of leadership expertise.

Kenya

Message

What I'm looking for

I am looking for a job that offers a dynamic and challenging environment, where I can contribute my leadership skills and strategic expertise to drive growth and success. I value a company culture that promotes innovation, collaboration, and continuous learning. I am seeking responsibilities that allow me to make a significant impact, and I am eager to work with a team that shares my commitment

With over 22 years of experience across various managerial positions, I bring a wealth of expertise in strategic planning, leadership, operations, and project management. My skills in organizational development, governance, and processes have helped me achieve revenue growth, business expansion, productivity enhancement, and strategic objectives across diverse industries such as FMCG, retail trade, banking, consulting, and a non-profit organization (NGO).

I have a strong understanding of strategy development and implementation, sales & marketing, business development, and financial management, which has been instrumental in my success as a manager. My entrepreneurial spirit has allowed me to penetrate new markets and increase product portfolio values. I am a natural leader who guides the team to success, empowers them, and instills a strong sense of purpose. I excel under pressure, thrive on tight deadlines, and consistently exceed expectations. My unwavering confidence, positive attitude, and commitment to excellence make me a valuable asset to any organization. I am eager to continue learning and developing, and I am confident in my ability to drive success and achieve results.

Experience

Chief Operating Officer

Shamba Pride Ltd

Apr 2022 - Dec 2022 (8 months)

As a senior executive, accountable for overseeing strategy formulation and implementation, leadership, people management, financial planning and control, operational efficiency, organizational culture, change management, program delivery, networking, resource management, business development, policy, advocacy, social impact, and sustainability.

Strategic Planning Leadership Operations Management Organizational Development

General Manager - Commercial & Operations

Conversion Feeds (Uganda) | Fressy Foods (Kenya)

Jan 2016 - Dec 2022 (6 years 11 months)

Led a comprehensive and radical change and rapid expansion program that aimed to reposition the business for growth. Improved route to market and capability of the sales and commercial teams, enabling the business to surpass its growth trajectory target revenue. Designed and implemented a strategic business plan, resulting in expansion of customer base, sales increase, and revenue growth.

Strategic Planning Networking

General Manager - Marketing & Business Development

RAK Media Group

Aug 2013 - Apr 2016 (2 years 8 months)

Grew the business unit's P&L and saved the company money on a project by building strong customer relationships. Resolved complaints, identified problems, and took corrective action, significantly increasing client retention and restoring confidence. Implemented a customer service-focused business model based on experience in multiple states in South Sudan.

Business Development Retention English

General Manager

Top Image Africa - Experiential Marketing

Mar 2011 - Jul 2013 (2 years 4 months)

Drove the P&L growth and optimised budget. Created and implemented performance scorecard metrics, restoring staff/employee turnover and improving labour utilization. Continued self-development and demonstrated qualities of reliability, trustworthiness, and resourcefulness.

Quality Reliability Resourceful

Snr Manager Sales and Marketing

Barclays Bank-Mortgage & Asset Finance

Jun 2006 - Mar 2011 (4 years 9 months)

Built and maintained a customer base, supervised managers and salespeople, and achieved growth in mortgage scheme loans. Collaborated internally with risk management, operations, credit, and legal to meet compliance protocols and maximize client satisfaction.

Regional Manager Trade | Business Development & Distribution Channels

EABL-DIAGEO

Feb 2004 - Jun 2006 (2 years 4 months)

Supervised and coordinated field sales agents, developed distributors and key accounts, and implemented marketing strategies for new customer acquisition. Resolved issues to meet service level agreements and improved customer satisfaction rate.

Licenses & Territory Sales Supervisor

Kenya Breweries Limited (KBL)

Jul 2002 - Feb 2004 (1 year 7 months)

Helped the sales team grow their territory sales and set up product displays in stores. Created sales plans and quotas to support organizational objectives.