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Frances Caylor

@francescaylor

I grow SaaS accounts through onboarding, adoption, retention, and consultative sales.

United States
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What I'm looking for

I'm looking to grow customer relationships and revenue through onboarding, product adoption, retention, and consultative sales in a SaaS or B2B environment.

I've onboarded property management customers at Rentvine, guiding teams from implementation to day-to-day platform adoption while building relationships that support retention and expansion.

At Deep Dive Studios, I drive full-cycle business development with Fortune 500 brands, agencies, and strategic partners—from outreach and discovery through proposals, negotiation, and close. I bring an MBA, B2B sales experience, and a relationship-driven approach to turning new customers into long-term accounts.

Experience

Work history, roles, and key accomplishments

DS
Current

Executive Producer, Business Development

Deep Dive Studios

Jan 2025 - Present (1 year 8 months)

Drive full-cycle business development, identifying and building relationships with Fortune 500 brands and agencies. Manage deals from outreach through close and pitch customized branded content solutions.

Education

Degrees, certifications, and relevant coursework

Ave Maria University logoAU

Ave Maria University

Master of Business Administration, Business Administration

Pursued an MBA with a focus on business administration, enhancing skills in strategic management and leadership.

Ave Maria University logoAU

Ave Maria University

Bachelor of Science, Finance

Earned a Bachelor of Science in Finance, building a strong foundation in financial analysis and business principles.

Tech stack

Software and tools used professionally

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