ETHAN FARBER

As VP of Marketing, I lead a cross-functional team to unify branding and messaging across digital and physical platforms. I spearheaded brand transformation for 20 properties, developed corporate identity, and executed content strategies that increased customer engagement and revenue growth.

Strategy lead for Janssen Pharmaceuticals "Depression Looks Like Me" digital and influencer campaign, JP Morgan Chase post-pandemic Chase Partner Card acquisition programs, Philips Radiology B2B brand narrative.

As EVP, I founded the planning department, generating significant revenue and transforming client services. I developed innovative strategies for major brands, enhancing their market presence and stakeholder engagement.

In this role, I generated over $10M in new revenue through digital and social projects. I unified agency identity post-acquisitions and led strategies for high-profile clients like AB InBev and Marriott.

Worked in various strategic and business development roles across multiple agencies, servicing high-profile clients and contributing to significant marketing and branding initiatives.

Grade: Cum Laude

Studied English Literature, achieving Cum Laude honors. Developed strong analytical and creative writing skills through extensive coursework and engagement with diverse literary texts.