Open to opportunities

Era Winarso

@erawinarso

Message

Driven sales and marketing professional with strong retail and B2B experience focused on growth and customer retention.

Indonesia

Message

What I'm looking for

I seek a sales role where I can drive revenue growth, mentor teams, apply data-driven strategies, and build long-term client relationships.

I am a results-oriented sales and marketing professional with years of experience in retail store management and B2B sales, combining traditional and contemporary techniques to maximise reach and customer acquisition.

I have led store operations, inventory control, team hiring and training, merchandising, and performance management, while achieving sales targets and reducing losses through effective controls and upselling coaching.

In B2B roles I developed strategic sales plans, managed key accounts, used CRM to track interactions, and secured new clients through prospecting and networking to drive revenue growth.

Experience

Work history, roles, and key accomplishments

B2B Sales Associate

Mujezat Al-Shifa General Trading

Jan 2015 - Dec 2025 (10 years 11 months)

Developed and executed B2B sales plans, managed key accounts to drive repeat business, secured new clients through targeted prospecting, and used CRM and sales analysis to identify growth opportunities.

B2B Sales Key Account Management Prospecting CRM Sales Strategy Negotiation Market Research Sales Reporting

Store Manager

Bandung Book Store

Jan 2011 - Dec 2014 (3 years 11 months)

Oversaw store operations, inventory and merchandising, handled customer complaints to maintain loyalty, prepared performance reports for strategic planning, and coached staff to improve sales performance.

retail management Inventory Control Merchandising Customer Service Reporting Sales Forecasting

Store Manager

Togamas Book Store

Jan 2006 - Dec 2011 (5 years 11 months)

Managed day-to-day store operations, merchandising, and inventory, coached staff on upselling to increase average transaction value, and implemented loss-prevention measures that reduced stock loss while meeting financial targets.

retail management Inventory Control Merchandising Staff Training Loss Prevention Customer Service Sales Analysis Budgeting

Education

Degrees, certifications, and relevant coursework

Universitas 17 Agustus 1945

Bachelor of English Literature, English Literature

2001 - 2005

Grade: GPA 3.31

Activities and societies: President, HMJ; Contributing Writer, University Newsletter

Completed a Bachelor of English Literature with a GPA of 3.31 and leadership experience as President of HMJ and contributing writer for the university newsletter.