Daniel King
@djking
I lead data-driven growth marketing and creative direction to scale revenue.
What I'm looking for
I’m a results-driven Art Director and Growth Marketing Strategist with 10+ years of experience building brand ecosystems, driving audience acquisition, and scaling digital revenue. I translate complex analytics into clear, actionable strategy—delivering outcomes like $1.9M in tracked online revenue, 18,000%+ web traffic growth, and consistent email performance against industry benchmarks. I also build KPI dashboards, run A/B tests, and direct SEO/content work while implementing AI-enabled marketing workflows to scale on-brand production.
I lead with clarity and trust, owning the marketing function from strategy through execution and guiding cross-functional collaboration across creative, digital, and analytics. In freelancing and agency work, I’ve directed brand identity systems, donor acquisition and CRM segmentation, and go-to-market planning—partnering with stakeholders to deliver measurable performance. I’m energized by teams that value transparent communication and continuous improvement, so I can help clients and creatives do their best work.
Experience
Work history, roles, and key accomplishments
Art Director & Growth
RMD Advertising
Jan 2024 - Present (2 years 5 months)
Drove 18,000%+ growth in web sessions for a key e-commerce client (1,670 sessions in 2023 to 303,956 in 2025) through a full digital overhaul. Generated $1.9M in tracked online revenue and increased Esther Price Fine Chocolates’ direct email-attributable revenue to $207,896 in 2025 while managing SEO, A/B tests, dashboards, and marketing automation.
Freelance Creative Director
King’s Design
Jan 2013 - Present (13 years 5 months)
Served as a strategic creative partner across brand identity, go-to-market planning, and digital marketing for startups and mission-driven organizations. Designed identity systems for major sports and healthcare brands and led donor acquisition and email/CRM segmentation to improve engagement, retention, and lifetime value.
Graphic Designer & Videographer
Coldwell Banker
Dec 2022 - Feb 2025 (2 years 2 months)
Produced cross-channel real estate marketing assets, including graphic design and video content, ensuring brand consistency across digital and print. Managed multiple concurrent client projects under strict deadlines while maintaining creative standards and proactive stakeholder communication.
Print Shop Manager
R+L Carriers
May 2021 - Jan 2024 (2 years 8 months)
Managed high-volume print shop operations, leading workflow and production quality across a multi-press facility. Streamlined production processes to reduce turnaround time, improved customer satisfaction, and oversaw pre-press QC and vendor relationships.
Lead Graphic Designer
Endeavor Communications
Oct 2017 - Sep 2019 (1 year 11 months)
Led print and digital campaign design for a portfolio of regional and national clients, providing hands-on creative direction and mentorship to junior designers. Fostered collaboration with marketing and sales to deliver visually strong, strategically aligned campaign materials and increased brand visibility and audience engagement.
Education
Degrees, certifications, and relevant coursework
Full Sail University
Bachelor of Fine Arts, Graphic Design
Earned a Bachelor of Fine Arts (BFA) in Graphic Design from Full Sail University, completed in 2020.
Ivy Tech Community College
Associate of Science, Design & Visual Communications
Earned an Associate of Science (AS) in Design & Visual Communications from Ivy Tech Community College, completed in 2018.
Ivy Tech Community College
Technical Certificate, Graphic Design
Completed a Technical Certificate in Graphic Design at Ivy Tech Community College in 2018.
Availability
Location
Authorized to work in
Job categories
Skills
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