Jenifer Kresge
@jeniferkresge
Results-driven Creative Director with a passion for driving revenue growth and brand visibility.
What I'm looking for
As a seasoned Creative Director with a proven track record of driving revenue growth and brand visibility, I leverage my expertise in strategic marketing, user experience, and team leadership to deliver results-driven solutions. With a strong background in creative vision, brand identity, and marketing campaigns, I excel in fast-paced environments, driving innovation and collaboration across global teams.
Throughout my career, I have successfully led creative teams, developed and executed strategic marketing plans, and driven revenue growth through innovative campaigns and brand revamps. My expertise spans across industries, including pharma/healthcare, SaaS, and non-profit, with a focus on delivering high-quality results that exceed expectations.
I am a creative problem-solver, a strategic thinker, and a collaborative leader, always looking for opportunities to drive growth, improve processes, and elevate brand presence. With a strong passion for design, technology, and innovation, I am dedicated to delivering exceptional results that make a lasting impact.
Experience
Work history, roles, and key accomplishments
Creative Services Manager
ZS B2B Business Consulting & SaaS
Jan 2022 - Present (3 years 4 months)
Led global marketing initiatives, achieving a 50% productivity increase and generating over $104M in new revenue. Managed a diverse creative team and focused on pharma/healthcare clients.
Senior Art Director
Plan B
Jan 2021 - Jan 2022 (1 year)
Executed strategic creative planning for major accounts, producing various marketing collateral and mobile-first digital experiences.
Creative Director of Marketing & Design
the Y (YMCA)
Apr 2019 - Feb 2021 (1 year 10 months)
Oversaw design and marketing for the YMCA brand, securing significant revenue through campaigns and enhancing social engagement.
Creative Director of Brand & Communications
Designs for Health
Jan 2018 - May 2019 (1 year 4 months)
Led creative vision for a large portfolio, significantly reducing costs and enhancing brand identity across global markets.
Creative Director
Jeunesse Global
Jan 2017 - Jan 2018 (1 year)
Directed global marketing strategies for a major health company, launching multiple brands and executing large-scale events.
Education
Degrees, certifications, and relevant coursework
Jenifer hasn't added their education
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Location
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Website
jeniferkresgedesign.comPortfolio
jeniferkresgedesign.comSocial media
Skills
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