Deeksha Singh

Drive B2B business development for AI and predictive analytics solutions targeting US insurance carriers and brokers, selling directly to C-suite executives. Execute multi-channel outbound campaigns and qualify opportunities using MEDDPICC principles.

Drove customer acquisition through strategic partnerships, referrals, and targeted business development initiatives. Managed digital marketing and multilingual content across social media to increase brand awareness and engagement.

Developed process maps supporting the integration of a newly acquired subsidiary into core operations. Analyzed KPIs across 25 business units and presented executive reports to drive operational improvements.

Developed supply chain and inventory strategies, optimizing procurement and order fulfillment. Grew the customer base from 0 to 9,000+ through GTM and customer acquisition initiatives.

Conducted market research across Europe and Canada, supporting US market entry and strategic partnerships for healthcare and life sciences clients. Executed targeted email marketing and lead generation campaigns, increasing response rates by 25% and generating 40+ qualified leads.

Analyzed 600+ hospitals using Tableau and Excel to identify target markets. Recommended GTM and product positioning strategies for a healthcare analytics platform, improving digital engagement.

Optimized supply chain and logistics, reducing operational costs by 12%, and evaluated new ingredients for product development. Conducted market research and developed procurement, manufacturing, and GTM strategies for new product lines.

Led a proprietary technology project, evaluating 40+ global vendor proposals to support procurement decisions. Optimized the Bill of Materials for a major SRT heater project, delivering $1M in cost savings.

Master of Science in Management in Entrepreneurial Leadership from Babson College, F.W. Olin Graduate School of Business, completed in 2018.

Bachelor of Technology in Mechanical Engineering from National Institute of Technology (NIT) Kurukshetra, completed in 2015.