Dauda Mamudu
@daudamamudu
I’m a National Sales Manager driving revenue growth through strategy, coaching, and retention.
What I'm looking for
I’m a result-oriented product/brand promoter and sales professional, passionate about improving service delivery and profit maximization. With 24 years of hands-on experience still counting, I’ve built strong market understanding by working across different brands and customer types.
In my current role as National sales Manager, I design and execute effective direct sales strategies and lead nationwide sales personnel. I develop sales plans, manage budgets and incentives, estimate sales revenue, and identify new potential customers and market opportunities.
I strengthen performance through communication, agile coaching, mentorship, and development—while monitoring and analyzing sales procedures and performance metrics. I also collaborate with marketing teams to ensure timely delivery of marketing stocks that drive sales, staying alert to industry trends and competitor activity.
Previously, I’ve managed marketing and sales programs ranging from market surveys and segmentation to feasibility studies, sales promotion, and new product development. From handling account follow-ups and payment reconciliation to supporting sales forecasting and product distribution, I focus on practical execution that sustains demand and customer loyalty.
Experience
Work history, roles, and key accomplishments
National Sales Manager
Viramsun Nig Ltd
Jan 2018 - Present (8 years 5 months)
Designed and executed nationwide direct sales strategies while leading sales personnel to meet targets. Managed sales budgets and incentives, improved customer retention, forecasted revenue, and coordinated timely delivery of marketing stocks.
National Sales Manager
Nexus Forlife Ltd
Jan 2015 - Jan 2018 (3 years)
Developed and implemented sales plans, driving revenue growth through new customer acquisition and upselling. Built and mentored a high-performing sales team, managed client accounts, and followed up on payments.
Marketing Officer
Nexus Forlife Ltd
Jan 2009 - Jan 2015 (6 years)
Conducted market surveys and supported customer service by servicing existing customers and soliciting new buyers. Handled payment collection and account reconciliation, and contributed to marketing research and sales forecasting.
Sales/Marketing Manager
African Paints (Nig) Plc
Jan 2005 - Jan 2009 (4 years)
Planned and implemented marketing strategies while coordinating the marketing team to drive nationwide product penetration. Managed key prospecting, set sales quotas, and supported distribution and budgeting decisions.
Principal Consultant
Visionsight Consulting
Jan 2004 - Jan 2005 (1 year)
Organized training programs for marketing personnel and conducted marketing research to support client initiatives. Prepared feasibility studies, developed marketing plans, ran sales promotions, and produced marketing reports.
Sales/Marketing Manager
Washaman Drycleaners Limited
Jan 2004 - Oct 2004 (9 months)
Coordinated and managed the sales force while conducting marketing research and setting sales quotas for sales personnel. Formulated and implemented marketing policies and plans, led sales promotions, and supported new product development.
Marketing Manager
Peace House Foods Nigeria Limited
Jan 2001 - Jan 2003 (2 years)
Drove new market development and formulated marketing strategies to meet revenue objectives. Coordinated the marketing team, planned sales promotions, expanded market penetration, and conducted market analysis to identify opportunities.
Sales Representative
Peace House Foods Nigeria Limited
Jan 2000 - Jan 2001 (1 year)
Served existing customers through personal selling and handled prospective customer interactions to deliver appropriate value. Supported assigned marketing activities to help drive demand and customer relationships.
Administrative Officer (NYSC)
Yunusari Local Government Council
Jan 1999 - Jan 2000 (1 year)
Maintained and updated staff records, ensuring staff information and documentation were properly filed and available when needed. Prepared annual leave papers and supported administrative processes for the organization.
Market Developer (IT)
Nigerian Bottling Company Plc
Jan 1996 - Jan 1997 (1 year)
Developed new markets while servicing existing customers through ongoing market research and sales promotion activities. Supported growth by identifying opportunities and engaging buyers to drive demand.
Education
Degrees, certifications, and relevant coursework
University of Benin
Postgraduate Diploma, Business Management
Grade: Distinction
Completed a Postgraduate Diploma (PGD) in Business Management, graduating with Distinction.
Nigerian Institute of Information Technology
Certificate, Desktop Publishing
Completed a Desktop Publishing certificate program in 2002.
Federal Polytechnic Auchi
Higher National Diploma, Marketing
Grade: Upper credit
Completed an HND in Marketing at Federal Polytechnic Auchi, graduating with Upper Credit.
Federal Polytechnic Auchi
Ordinary National Diploma, Business Administration
Grade: Upper credit
Completed an OND in Business Administration at Federal Polytechnic Auchi, graduating with Upper Credit.
Availability
Location
Authorized to work in
Job categories
Skills
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