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Daniela GalvezDG
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Daniela Galvez

@danielagalvez

Digital marketing analyst at Hispanic Community Connection creating bilingual social content and conversion flows that drive appointment bookings.

United States
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What I'm looking for

I'm especially interested in marketing analytics, paid media, and performance-driven marketing.

At Hispanic Community Connection (CCH), I produce bilingual Instagram and TikTok content to support course enrollment among Utah’s Hispanic/Latino community. I also created calls-to-action and inquiry-to-appointment flows that drove appointment bookings and WhatsApp inquiries.

At Wyssling Consulting LLC, I maintained shared spreadsheets and internal dashboards for performance reporting while coordinating timelines and deliverables across client accounts.

For the Dollar General (Wunder Power) client account, I built a Google Sheets dashboard to track more than 1,000 design deliverables. Its monthly goal-tracking views compared originals delivered with a 180-per-month target and included automated progress calculations.

At BYU Pathway Worldwide, I managed prospective students’ application-to-enrollment follow-ups through CRM and maintained pipeline data for reporting. I hold a B.S. in Communication – Digital Marketing from Ensign College, awarded with Honors, and certifications in Google Analytics, Excel, and email marketing.

Experience

Work history, roles, and key accomplishments

BYU Pathway Worldwide logoBW

Enrollment Counselor

BYU Pathway Worldwide

Apr 2022 - Jun 2023 (1 year 2 months)

Managed the full application-to-enrollment funnel for prospective students, coordinating follow-ups and next steps through CRM. Executed outreach that contributed to increased student enrollment and provided bilingual support.

Education

Degrees, certifications, and relevant coursework

Ensign College logoEC

Ensign College

Bachelor of Science, Communication – Digital Marketing

Grade: 3.77 GPA

Bachelor of Science in Communication with a focus on Digital Marketing, awarded with Honors and a 3.77 GPA.

Google logoGO

Google

Google Analytics Certification, Analytics

Google Analytics Certification.

HubSpot Academy logoHA

HubSpot Academy

Email Marketing Certification, Email Marketing

Email Marketing certification from HubSpot Academy.

Microsoft logoMI

Microsoft

Microsoft Office Specialist: Excel Associate, Excel

Microsoft Office Specialist: Excel Associate certification.

Tech stack

Software and tools used professionally

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