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Olivia TeaterOT
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Olivia Teater

@oliviateater

Marketing Strategy Associate at Four Columns Marketing who grew Instagram interactions 99.2% and improved email engagement.

United States
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What I'm looking for

I’m seeking a full-time position where I can contribute to organizational success while continuing to grow professionally.

At Four Columns Marketing, I direct content across blogs, case studies, email, and social channels. My work grew Instagram interactions 99.2% and Meta link clicks more than 400%.

I built the agency’s case study workflow, producing three case studies monthly while establishing URL and SEO standards. I also optimized page titles, metadata, and website content.

Using HubSpot and Meta Business Suite, I analyzed email and social performance and redesigned newsletter segmentation based on engagement data. Open rates increased threefold and click rates doubled as I helped consolidate legacy contacts into an enriched CRM.

At SERVE HOPE INTERNATIONAL, I developed social strategies and digital campaigns that increased Instagram reach 436% and followers 21% in eight weeks. I also mentored five entrepreneurs through Emprende and led a Spanish-language social media marketing workshop.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Baylor University logoBU

Baylor University

Bachelor of Business Administration, Marketing

Grade: 4.0

Activities and societies: Global Engagement Certificate; Dean's Academic Honor List

Pursuing a Bachelor of Business Administration with a major in Marketing and a minor in Spanish, maintaining a 4.0 GPA and earning Dean's Academic Honor List recognition.

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