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Dana Azzari

@danaazzari

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I build brand and customer experiences through content, training, data insights, and cross-functional execution.

United States

Message

What I'm looking for

I'm looking to build stronger brands and customer experiences through strategic content, training, data-driven insights, and cross-functional collaboration.

At Ultrafabric, I develop educational tools, CEU courses, product training, and market-specific content that strengthen product knowledge, customer engagement, and brand loyalty. I manage sub-brand development, launch timelines, events, and storytelling across brochures, advertising, websites, blogs, and presentations.

Previously at Allstar Innovations, I built the company’s first comprehensive customer service strategy and used NPS and consumer feedback to help reduce customer contacts by 20% year over year. I’ve also supported integrated marketing, website rebrands, nonprofit events, Kickstarter campaigns, social media, and communications initiatives.

Experience

Work history, roles, and key accomplishments

Current

Brand Manager

Current

Ultrafabric Inc

Jan 2021 - Present (5 years 9 months)

Develops educational tools and market-specific content to improve product knowledge and customer engagement. Manages sub-brand development, project timelines, and cross-functional relationships to maintain brand consistency.

Brand Strategy Content Development Project Management Cross Functional Collaboration Event Coordination Customer Engagement

Customer Experience Manager

Allstar Innovations

Jan 2017 - Jan 2021 (4 years)

Leveraged NPS and consumer feedback to enhance products and refine marketing messages, contributing to a 20% year-over-year reduction in customer contacts. Designed and implemented the company's first comprehensive customer service strategy including KPIs, real-time dashboards, and cross-functional reporting.

Customer Experience NPS Data Analysis KPI development Cross Functional Reporting Amazon Vendor Management Training Policy Development

Assistant Coordinator

Beth Dickstein Enterprises

Jan 2017 - Dec 2017 (11 months)

Planned and executed events, panels, and speaking engagements for nonprofit client Be Original Americas, including a high-traffic booth at ICFF. Led a Kickstarter campaign that exceeded its $20,000 goal through targeted promotion and community outreach.

Event Planning Project Management Campaign Management Community Outreach Data driven optimization

Communications Coordinator

New York Medical College

Jan 2015 - Jan 2017 (2 years)

Supported integrated marketing across print, digital, social media, PR, advertising, and on-campus events, including a website rebrand by restructuring 20,000+ pages. Managed social media and conducted market research to inform promotional strategy.

Integrated Marketing Social Media Management Market Research Content Development Branding Web Management