Open to opportunities

Amanda Valle

@amandavalle

Message

Dynamic brand and marketing professional driving strategic initiatives.

United States

Message

What I'm looking for

I am seeking a role that fosters creativity and innovation, with opportunities for growth and collaboration in a dynamic team environment.

I am a dynamic brand and marketing professional with a proven ability to develop and execute strategic brand initiatives that drive growth and engage audiences. My expertise lies in combining creative direction with data-driven insights to craft impactful marketing campaigns. I have successfully led cross-functional teams, ensuring alignment across various functions to elevate brand presence and resonate with target audiences.

Throughout my career, I have demonstrated a strong ability to analyze market trends and consumer behavior, translating insights into actionable strategies that enhance brand positioning. My experience includes creating persuasive brand decks, conducting comprehensive market analyses, and managing strategic partnerships that contribute to long-term success. I thrive in fast-paced environments, adeptly managing projects from conception to completion while fostering collaboration among diverse teams.

Experience

Work history, roles, and key accomplishments

Current

Personal Development/Family Leave

Current

N/A

Jan 2024 - Present (1 year 4 months)

Focused on skill development and personal projects, completing courses in Google Analytics, HubSpot Content Marketing, Brand Strategy, Creative Direction, and Project Management.

Google Analytics Content Marketing Brand Strategy Creative Direction Project Management Personal Projects

Senior Brand Associate

C-Life Group

Jan 2023 - Jan 2024 (1 year)

Collaborated with cross-functional teams in the apparel sector to spearhead innovative design initiatives that boosted sales and brand visibility. Created persuasive brand decks and conducted comprehensive market analyses to enhance overall brand strategy.

Brand Strategy Cross Functional Collaboration Market Analysis Creative Direction Project Management Negotiation Brand Partnerships Sales Strategy

Brand Management Coordinator

WHP Global

Jan 2022 - Feb 2022 (1 month)

Played a key role in driving success for the fashion and athletic divisions through meticulous contract management and strategic brand partnership coordination. Developed comprehensive brand decks and orchestrated high-impact marketing events.

Contract Management Brand Strategy Event Coordination Marketing Cross Functional Collaboration Brand Partnerships Public Relations Project Management

Brand & Social Coordinator

J Franco & Sons

Jan 2021 - Jan 2022 (1 year)

Managed a diverse portfolio of partnerships in the home category, enhancing brand visibility through innovative social media campaigns. Developed brand decks that guided marketing strategies and ensured clarity in contract terms.

Social Media Marketing Brand Strategy Partnership Management Contract Negotiation Marketing Strategy Brand Identity Project Management Creative Direction

Executive Assistant

Altuzarra

Sep 2019 - Jan 2021 (1 year 4 months)

Provided essential support to the CEO and Creative Director of a luxury womenswear brand, managing a complex calendar and facilitating high-level client interactions. Assisted in organizing Market Week engagements and collaborated with the PR team.

Calendar Management Event Coordination Project Management Communication Organizational Skills Support Team Collaboration

Digital Content Assistant

R13 Denim

Jan 2018 - Feb 2018 (1 month)

Supported the Digital Content Manager in executing engaging digital campaigns for a luxury denim brand. Coordinated photoshoots and assisted in the development of creative assets that resonated with target audiences.

Digital Marketing Content Creation Brand Identity Project Management Social Media

Education

Degrees, certifications, and relevant coursework

Kent State University

Bachelor of Science, Fashion Merchandising & Marketing

Bachelor of Science in Fashion Merchandising & Marketing, focusing on the intersection of fashion, marketing strategies, and consumer behavior. The program included practical experiences in Florence, Italy, and New York, NY, enhancing global perspectives in fashion marketing.