Christopher GrecoCG
Open to opportunities

Christopher Greco

@christophergreco

Head of Marketing | Product Marketing Director | 10+ Years Growing Enterprise AI, Data & B2B SaaS

Italy

What I'm looking for

Looking for a challenging role that leverages my leadership and expertise in Marketing, growth strategies, and technology to drive revenue growth and customer engagement.

Driving adoption for AI platforms through customer-centric GTM strategies.

At Toloka I partner with engineering, product, and sales teams to scale Generative AI solutions globally. My focus: turning technical innovation into measurable growth.

Recent Impact:
- Drove 100X user growth for an AI data platform by aligning product launches with enterprise automation needs.
- Built CRM frameworks that boosted client retention by 75% through personalized lifecycle campaigns.
- Integrated GPT-4o and Claude APIs to automate customer feedback analysis, cutting insight generation time by 50%.

Earlier Wins:
- Tripled Fortune 500 adoption for a SaaS platform at MINT by refining vertical-specific positioning.
- Modernized IBM’s cloud storytelling in EMEA, generating 45% more qualified leads through data-driven content.

Let’s connect if you’re: Scaling AI/SaaS products, optimizing GTM engines, or exploring LLM-driven growth strategies.

Experience

Work history, roles, and key accomplishments

Toloka logoTO
Current

Product Marketing Lead

Oct 2023 - Present (1 year 8 months)

• Led global product marketing and go-to-market strategy for Toloka's AI-driven hybrid labeling solution, aligning product development with market needs

• Expanded the brand's presence across Europe, Africa, APAC, North America, and LATAM, driving an increase in market share within a highly competitive market

MINT logoMI

Senior Product Marketing Manager

MINT

Dec 2021 - Sep 2023 (1 year 9 months)

• Tripled Fortune 500 adoption in SaaS and enterprise software verticals through vertical-specific positioning.
• Designed data-driven campaigns for cloud-native solutions with 500+ integrations, increasing lead
conversion by 35%.
• Orchestrated global PR/event initiatives with Product teams, expanding campaign reach by 20% across 6
markets.

Wonderflow logoWO

Product Marketing Manager

Wonderflow

Jan 2021 - Dec 2021 (11 months)

• Launched AI-driven analytics platform, improving conversion rates by 25% through persona-based
messaging.
• Secured 8 strategic partnerships, capturing 40% regional market share via co-marketing programs

IBM logoIB

Digital Content Specialist EMEA

Jan 2019 - Jan 2021 (2 years)

• Transformed EMEA cloud solution content strategy, generating 45% more qualified leads through
SEO-optimized storytelling.
• Streamlined regional/corporate messaging alignment, accelerating campaign deployment by 3 weeks.

Education

Degrees, certifications, and relevant coursework

Coventry University logoCU

Coventry University

Bachelor of Arts, Photography with Professional Enhancement

2014 - 2018

Grade: Upper Second-Class Honours

Universidad de Málaga logoUM

Universidad de Málaga

Exchange Program

2016 - 2017

Participated in the Erasmus+ Exchange Program, enhancing cultural and academic experiences in a different educational environment.

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Christopher Greco - Head of Marketing, Mindrift - Toloka AI | Himalayas