brian kidula
@briankidula
Results-driven sales professional with expertise in B2B and B2C sales.
What I'm looking for
I am a results-driven sales professional with extensive experience in B2B and B2C sales across Eastern and Southern Africa. My proven track record in revenue growth, client acquisition, and market expansion is achieved through data-driven sales strategies. I excel in relationship management and business development, leveraging industry insights to drive competitive advantage.
Throughout my career, I have specialized in selling and distributing enterprise solutions, including software, SaaS, licenses, infrastructure, AI, and APIs. My strong background in training sales staff and implementing consultative selling techniques has led to significant improvements in sales performance and client retention. I am passionate about developing and executing go-to-market strategies that enhance product adoption and drive revenue growth.
Experience
Work history, roles, and key accomplishments
Sales Development Executive
Turnkey Africa
Nov 2023 - Oct 2024 (11 months)
Increased lead conversion rates by 30% through targeted sales strategies and customer engagement initiatives. Specialized in selling enterprise applications and implemented data analytics tools to refine sales strategies, boosting performance metrics by 15%. Trained sales staff on advanced methodologies and developed go-to-market strategies for new software solutions.
Bancassurance Relationship Manager
Madison Group
May 2023 - Nov 2023 (6 months)
Exceeded sales targets by 25% and conducted training sessions that improved bank staff product knowledge, resulting in a 40% rise in policy conversions. Strengthened collaboration with bank management by providing strategic sales insights.
Portfolio Manager – Data-Led Sales
ABSA Bank PLC
Mar 2018 - Mar 2023 (5 years)
Optimized portfolio management strategies leading to 20% growth in revenue. Led initiatives to integrate data analytics into sales, increasing efficiency by 30% and implemented account-based marketing strategies for high-value clients.
Call Center Sales Agent
Call Centre International
Jan 2016 - Dec 2017 (1 year 11 months)
Surpassed monthly sales targets by 35% through effective lead nurturing and engagement. Improved client satisfaction ratings by 20% through excellent customer service and issue resolution.
Education
Degrees, certifications, and relevant coursework
KIPS College
Diploma, Sales and Marketing
University of Nairobi
Bachelor of Science, Hospitality Management
Alison Global Institute
Diploma, Sales Operations
2024 - 2025
Advanced skills in sales strategy, negotiation, and CRM integration. Forecasting and market trend analysis to optimize sales performance.
ATINGI Institute
Certificate, Artificial Intelligence
2024 - 2024
Fundamental AI concepts and applications in sales and marketing. Ethical considerations and challenges of AI in business.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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