camila toral
@camilatoral
I lead multi-channel content, campaigns, and creative teams for wellness and consumer brands.
What I'm looking for
At Bliss the Concept, I own end-to-end communication for a subscription-based wellness platform, from social media, WhatsApp, and newsletter campaigns to customer communications, events, and audiovisual production. I work closely with commercial and growth teams to turn business priorities into content that performs.
I've also co-founded and led Sentido Creativo, directing a multidisciplinary team of 5+ designers and creatives across branding and campaign work, and founded Qué Calor to produce fitness and wellness events from vendor sourcing and budgets through on-the-ground execution. My background spans creative direction, branding, content production, project management, graphic design, and wellness-focused experiences.
Experience
Work history, roles, and key accomplishments
Pilates Coach
Mooves Studio
Jan 2025 - Present (1 year 7 months)
Provides Pilates coaching services at a studio in Madrid.
Founder & Creative Director
Qué Calor
Jan 2025 - Present (1 year 7 months)
Produces fitness and wellness events end-to-end, including vendor sourcing, budgets, timelines, and on-the-ground execution.
Social Media Manager & Content/Events Coordinator
Bliss the Concept
Jan 2025 - Present (1 year 7 months)
Owns end-to-end brand communication for a subscription-based wellness platform, including social media, WhatsApp, and newsletter campaigns. Leads creative direction and campaign strategy, manages customer communication, coordinates events, and oversees audiovisual production.
Branding & Content Production Intern
Fluzo Crossmedia Agency
Jan 2025 - May 2025 (4 months)
Supported branding and content production projects at a crossmedia agency.
Creative Director & Co-Founder
Sentido Creativo
Jan 2023 - Jan 2025 (2 years)
Co-founded and led a creative studio, directing a multidisciplinary team of 5+ designers and creatives across branding and campaign projects for various clients.
Graphic Designer
Cabala Estudio Creativo
Jan 2023 - Dec 2023 (11 months)
Worked as a graphic designer at a creative studio.
Project Manager & Content Creator
Punch MKT
Jan 2022 - Dec 2022 (11 months)
Managed projects and created content for marketing campaigns.
Graphic Design Intern
Cuarentena Laboratorio de Estrategias
Jan 2021 - Mar 2021 (2 months)
Assisted with graphic design tasks at a strategy laboratory.
Education
Degrees, certifications, and relevant coursework
The Melt
Hot Weighted Pilates Certification, Fitness Instruction
2026 - 2026
Earned a Hot Weighted Pilates Certification from The Melt in Madrid in 2026.
Cercle Studio
Barre Coach Certification, Fitness Instruction
2025 - 2025
Earned a Barre Coach Certification from Cercle Studio in Madrid in 2025.
Istituto Europeo di Design (IED)
Branding & Visual Communication
2024 - 2025
Pursued studies in Branding & Visual Communication at Istituto Europeo di Design in Spain from 2024 to 2025.
Universitat Oberta de Catalunya
Digital Design & Creation
2020 - 2024
Studied Digital Design & Creation at Universitat Oberta de Catalunya from 2020 to 2024.
EFTI, International Centre of Photography and Cinema
Professional Photography, Photography
2022 - 2022
Completed professional photography training at EFTI, International Centre of Photography and Cinema in 2022.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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